The current trend of consumer behaviour moving into online media is quickly becoming the new standard for many businesses. It’s not surprising that the same is true for non-traditional education through the multitude of online courses now available online. This has opened more avenues of learning beyond the classroom setting, and has enabled nearly anyone with an idea to talk about their knowledge.
Whether you wish to teach your hobbies, or something associated with your experience, there are many online course platforms (OCP) or learning management systems (LMS) which can help you begin. Some OCPs will offer services from scratch, like making your site, while others focus mainly on helping you reach your target audience. The 1st step is discovering which one can move your ideas seamlessly onto the screens of your potential students.
With all these LMS to pick from, there is one firm that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the top choice of creative entrpreneurs, and after pitting it against its competitors, it’s clear why.
Teachable vs Udemy Accessally vs Teachable
Udemy was one of the pioneers of LMS, which explains how and why their audience is still among the biggest markets in the industry: they were there . Udemy and Teachable are currently two of the most popular options in selling online courses, but they are extremely different in essence and progressiveness.
Teachable allows users to construct their own course site and market their brand, while Udemy is simply a market for course creators that have existing courses. At the surface, this means that Teachable allows you to use your custom domain while Udemy will have your customers keep coming back to Udemy.com. On another level, Teachable gives you tools to create and personalize the entirety of your site, from content building and editing to sales, which are not in any way possible on Udemy. Among the more immediate consequences of this is that Teachable lets you communicate more directly with your clientele, by providing you with access to pupil’s data and information; but once you’re on Udemy’s platform, your students’ data is theirs exclusively for whatever other purpose it might serve them. And in accordance with this, Udemy seems to care most about selling courses, period; so it is not only your courses, but every other class in their list. There have been testimonials that said this, when even competitor’s courses have been promoted to students that the user brought in. Sure, that may work in favor of newer users who could use the marketing, but from the viewpoint of a user, that business sense could seem overly spammy and unnecessary.
Marketing at a Price
It is Udemy’s cut-throat policies that have turned off several former or potential users. They seem to be aware of the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable doesn’t promote the courses for its own users, that responsibility is left entirely to them. In an extreme manner, Udemy markets their consumer’s courses aggressively, but with a significant price. That price is a huge chunk of control and revenue.
Udemy began with a 90% creator revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course earnings may still look reasonable to others, particularly to those whose classes were previously created for other purposes and were merely shared more publicly on Udemy, but that hurt a number of the instructors who were selling solely from the company’s site. On top of this, what have driven people over the edge are the restrictions on pricing. In 2016, Udemy set a cap on its costs, and all classes on the system needed to be within the $20-$50 range. That is regardless of the uniqueness or skillfulness of a course, and it is natural for some to turn away and look for better outlets for their thoughts. If you combine both of these policies, and have a class priced at $20 and a 50% instructor revenue, selling on Udemy becomes almost impossible as a reliable source of primary income.
So while it is true that Udemy has a massive audience that you may want to tap into, the majority of the topics that they offer are really very limited to largely Technology and Personal Development. Consider that and their dog-eat-dog advertising strategies and absorption of your brand’s identity, I’d say Teachable is the answer to many of Udemy’s shortcomings. In the long run, there is nothing more satisfying than creating your own following.
Teachable vs Thinkific
Pricing Accessally vs Teachable
If you’re looking for an LMS that’s comparable to Teachable’s price, Thinkific is another great company that offers a lot for less. Both provide their first tier programs for free, and start charging for every higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on any of its plans; however a closer look at the fine print will reveal that it charges extra for certain options which are already included in Teachable’s monthly flat prices. But, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these.
But pricing isn’t all that they have in common. Both enable their users to create and sell personalized courses on their hosted platforms, without the hassle of handling the technical aspects like website maintenance, hosting, and security.
Newbies to the biz tend to gravitate toward these firms for their easy-to-use interface that allows nearly all formats of content, including audio, video, PDFs, and other multimedia. The majority of these can be uploaded to the courses with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and track the progress of their students.
Accessally vs Teachable
Among the benefits of Teachable over Thinkific is the former’s course builder: it allows bulk changes to classes, which can be a huge time-saver, especially for those that have built quite a number on their system; and it allows multi-format content in one lecture. What’s more is it can be connected to cloud providers, like Dropbox and Google Drive, for faster uploads from your computer.
Concerning course delivery, Teachable has an iOS app that permits students to learn on their mobile devices, which is something that Thinkific doesn’t have.
Sales and Marketing
Following the content production comes the selling and marketing of your courses. This is where Teachable wins by a landslide. Both give the freedom to sell one time or recurring products, offer discounts and bundles, or add affiliate programs, but Teachable has more options. The real clincher is Teachable’s 1-step checkout procedure, which decreases customer fallout (which happens more during obsolete, 2-step processes like Thinkific’s). Additionally, it comes with a 1-click upsell upon checkout, increasing transactions per customer. Another major benefit is Teachable’s payment gateway which accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automated payout to affiliates and writers (when applicable), focusing on tax forms and similar documentation. If you have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value for your own content. Click here to check out pricing for Teachable.
Teachable vs Podia Accessally vs Teachable
One of the online course platforms with the cheapest top tier is Podia. Though it does not have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is offered at $79 (with Teachable at $399). This price gap can be due to the vastly different things they each offer. On the one hand, Teachable is a fully customizable class creator and vendor, and on the other, Podia chose to concentrate on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will immediately help you narrow down your choice to what’s best suited for you.
Podia’s streamlined classes lets users filter out other aspects which they might not need to dip into, like e-commerce. Its interface is easy, clean, and fairly good for novice instructors. That said, this is also why it may not satisfy the needs of creators who want to do more with their website. Since the variety isn’t much, more advanced users may find it lacking.
Course Creation and Control
Teachable beats Podia in design and personalization tools, with choices for easy uploads of files, texts, and quizzes. The ones that dabble in code can also explore that within Teachable. Users can easily get the slick look of a professional site by choosing from default themes which can be customized to liking. Teachable’s editor makes it effortless to create changes and push upsells, maximizing both user’s time and profitability.
Both have a trickle content attribute for the ones that would like to space the lessons offered to their clients, and prevent cramming modules in one go. What’s unique to Teachable is advanced control over course compliance, like keeping tabs on students’ completion of quizzes and lessons. It also has built-in certification that users can make and send to their clients at the conclusion of the lessons. In terms of integrations, Teachable has improved autoresponders and analytics, both of which are very important to marketing and sales.
Recommendation Accessally vs Teachable
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has exceptional creation and builder resources for designing a slick course website, gives you control over your marketing and sales, has features that cut time and effort on backend paperwork, and gives the best value for money. With more updates and user feedback, they are guaranteed to be a reliable company for years to come.