The present trend of consumer behaviour moving into online media is quickly becoming the new standard for many businesses. It’s not surprising that the exact same is true for non-traditional education through the multitude of online courses now available online. It has opened more avenues of learning outside the classroom setting, and has empowered nearly anyone with an idea to share their knowledge.
Whether you wish to teach your hobbies, or something associated with your experience, there are lots of online course platforms (OCP) or learning management systems (LMS) which may help you begin. Some OCPs will offer services from scratch, like making your website, while others focus mainly on assisting you to reach your target audience. The 1st step is finding which one can move your ideas seamlessly onto the screens of your prospective students.
With all these LMS to pick from, there is one company that has stood out for its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the leading choice of instructors, and after pitting it against its competitors, it’s clear why.
Teachable vs Udemy Articulate vs Teachable
Udemy was among the leaders of LMS, which explains why and how their audience is still among the biggest markets in the industry: they were there . Udemy and Teachable are currently two of the most popular choices in selling online classes, but they’re very distinct in nature and progressiveness.
Teachable allows users to construct their own course website and sell their brand, while Udemy is simply a market for course creators that have existing classes. At the very surface, this means that Teachable allows you to use your custom domain while Udemy will have your clients keep coming back to Udemy.com. On another level, Teachable gives you tools to create and customize the entirety of your course, from content editing and building to sales, which aren’t in any way possible on Udemy. One of the more immediate consequences of this is that Teachable lets you communicate more directly with your clientele, by providing you with access to pupil’s data and information; but once you’re on Udemy’s platform, your students’ information is theirs alone for whatever other purpose it might serve them. And in line with that, Udemy seems to care about selling courses, period; so it’s not just your classes, but every other course in their listing. There have been testimonials that said this, when even competitor’s classes have been promoted to clients that the user brought in. Sure, that may work in favor of newer users who might need the advertising, but from the point of view of a user, that business sense could seem too self-serving and unnecessary.
Marketing at a Price
It’s Udemy’s cut-throat policies which have turned off many former or possible users. They seem to be aware of the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable does not promote the courses for its users, that responsibility is left entirely to them. In an extreme fashion, Udemy markets their consumer’s courses aggressively, but with a significant price. That price is a huge chunk of control and earnings.
Udemy began with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course revenues may still look sensible to others, particularly to those whose classes were previously created for different purposes and were only shared more openly on Udemy, but that hurt a number of the instructors that were selling solely in the company’s site. In addition to this, what have driven people over the edge are the limitations on pricing. In 2016, Udemy put a cap on its costs, and all courses on the system needed to be within the $20-$50 range. That is regardless of the uniqueness or skillfulness of a course, and it’s natural for some to turn away and look for better outlets for their thoughts. If you combine these two policies, and have a class priced at $20 and a 50% instructor revenue, selling on Udemy becomes almost impossible as a reliable source of primary income.
So while it is true that Udemy has a large audience which you may choose to tap into, most of the topics which they offer are actually very limited to mostly Technology and Personal Development. Consider that and their dog-eat-dog advertising strategies and absorption of your brand’s identity, I would say Teachable is the response to many of Udemy’s shortcomings. In the end, there is nothing more satisfying than building your own following.
Teachable vs Thinkific
Pricing Articulate vs Teachable
If you’re looking for an LMS that’s comparable to Teachable’s cost, Thinkific is another terrific company that offers a lot for less. Both offer their first tier programs at no cost, and start charging for every higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on any of its plans; however a closer look at the fine print will reveal that it charges extra for certain features that are already included in Teachable’s monthly flat prices. However, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these two.
But pricing is not all they have in common. Both enable their users to create and sell personalized classes in their hosted platforms, without the hassle of handling the technical aspects like website maintenance, hosting, and security.
Newbies to the biz have a tendency to gravitate toward these companies for their easy-to-use interface that allows nearly all formats of content, including video, audio, PDFs, and other multimedia. Most of these can be uploaded into the courses by a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and track the progress of their pupils.
Articulate vs Teachable
One of the advantages of Teachable over Thinkific is the former’s course builder: it allows bulk changes to classes, which can be a huge time-saver, especially for those that have built quite a number on their system; also it allows multi-format content in 1 lecture. What’s more is it can be linked to cloud providers, like Dropbox and Google Drive, for faster uploads from your PC.
Concerning course delivery, Teachable has an iOS app that enables students to learn on their mobile devices, which is something which Thinkific doesn’t have.
Sales and Marketing
Following the content production comes the selling and marketing of your courses. This is where Teachable wins by a landslide. Both give the liberty to sell one time or recurring goods, offer discounts and packages, or add affiliate programs, but Teachable has more choices. The real clincher is Teachable’s 1-step checkout process, which reduces customer fallout (which happens more during outdated, 2-step processes like Thinkific’s). It also includes a 1-click upsell upon checkout, increasing transactions per customer. Another significant benefit is Teachable’s payment gateway that accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automatic payout to affiliates and writers (when applicable), taking care of tax forms and similar documentation. If you have users from the EU, it even goes as far as including EU VAT on top of course prices. That definitely gives you more value to your own content. Click here to check out pricing for Teachable.
Teachable vs Podia Articulate vs Teachable
Among the online class platforms with the cheapest top tier is Podia. Though it does not have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is offered at $79 (with Teachable at $399). This price gap could be due to the vastly different things they each offer. On the one hand, Teachable is a fully customizable course creator and vendor, and on the other, Podia decided to concentrate on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will immediately help you narrow down your choice to what is best suited for you.
Podia’s streamlined classes lets users filter out other aspects which they may not have to dip into, like e-commerce. Its interface is easy, clean, and pretty good for novice instructors. Having said that, this is also why it may not meet the needs of instructors who wish to do more with their website. Since the variety is not much, more advanced users may find it lacking.
Course Creation and Control
Teachable defeats Podia in design and personalization tools, with options for simple uploads of files, texts, and quizzes. The ones that dabble in code can also explore that within Teachable. Users can easily get the slick look of a professional website by choosing from default themes which can be customized to liking. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.
Both have a trickle content attribute for those that want to space the lessons provided to their students, and prevent cramming modules in one go. What’s unique to Teachable is advanced control over course compliance, such as keeping tabs on students’ completion of lessons and quizzes. Additionally, it has built-in certificates that users can make and send to their clients at the end of the course. In terms of integrations, Teachable has improved autoresponders and analytics, both of which are very important to sales and marketing.
Recommendation Articulate vs Teachable
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has exceptional creation and builder resources for designing a sleek course website, gives you control over your advertising and sales, has features that reduce time and effort on backend paperwork, and provides the best value for money. With more updates and user feedback, they’re guaranteed to be a trusted choice for years to come.