The present trend of consumer behavior moving into online media is quickly becoming the new standard for many businesses. It’s no surprise that the same is true for unconventional education through the multitude of online courses now available online. It has opened more avenues of learning beyond the classroom setting, and has enabled nearly anyone with an idea to talk about their knowledge.
Whether you wish to teach your hobbies, or something related to your expertise, there are many online course platforms (OCP) or learning management systems (LMS) that may help you get started. Some OCPs will offer services from scratch, like making your website, while others focus mainly on helping you achieve your target audience. The 1st step is discovering which one can transfer your ideas seamlessly onto the screens of your potential students.
With all these LMS to choose from, there’s one company that has stood out for its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the leading choice of instructors, and after pitting it against its competitors, it’s clear why.
Teachable vs Udemy Braincert vs Teachable
Udemy was one of the leaders of LMS, which explains why and how their audience remains among the biggest markets in the industry: they were there first. Udemy and Teachable are now two of the most popular options in selling online classes, but they are extremely distinct in nature and progressiveness.
Teachable allows users to construct their own course site and market their brand, while Udemy is simply a marketplace for course creators that have existing courses. At the surface, this means that Teachable lets you use your custom domain while Udemy will have your customers keep coming back to Udemy.com. On another level, Teachable gives you tools to create and customize the entirety of your site, from content building and editing to sales, which aren’t at all possible on Udemy. Among the more immediate consequences of this is that Teachable lets you communicate more directly with your clientele, by giving you access to student’s data and information; but once you’re on Udemy’s platform, your students’ information is theirs alone for whatever other purpose it might serve them. And in line with that, Udemy seems to care about selling courses, period; so it is not just your classes, but every other course on their listing. There have been testimonials that mentioned this, when even competitor’s courses have been promoted to clients that the user brought in. Sure, that may work in favor of newer users who could need the advertising, but from the viewpoint of a loyal user, that business sense could seem overly spammy and unnecessary.
Marketing at a Price
It’s Udemy’s cut-throat policies that have turned off several former or possible users. They appear to be aware of the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable doesn’t market the courses for its users, that responsibility is left entirely to them. In an extreme manner, Udemy markets their consumer’s courses aggressively, but with a significant price. That price is a massive chunk of control and revenue.
Udemy began with a 90% creator revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course earnings may still look reasonable to others, especially to those whose classes were previously created for different purposes and were merely shared more publicly on Udemy, but that hurt many of the instructors who were selling solely in the corporation’s site. In addition to this, what have driven people over the edge are the limitations on pricing. In 2016, Udemy put a cap on its costs, and all courses on the system had to be within the $20-$50 range. That is regardless of the uniqueness or skillfulness of a course, and it’s natural for some to turn away and look for better outlets for their ideas. If you combine both of these policies, and have a course priced at $20 and a 50% creator revenue, selling on Udemy becomes almost impossible as a dependable source of primary income.
So while it’s true that Udemy has a massive audience which you may want to tap into, most of the topics which they offer are really very limited to mostly Technology and Personal Development. Consider that and their dog-eat-dog advertising strategies and absorption of your brand’s identity, I’d say Teachable is the response to many of Udemy’s shortcomings. In the end, there is nothing more satisfying than creating your own following.
Teachable vs Thinkific
Pricing Braincert vs Teachable
If you’re searching for an LMS that is comparable to Teachable’s price, Thinkific is another great company that offers a lot for less. Both offer their first tier programs at no cost, and start charging for every higher tier thereafter. Many beginners choose Thinkific for its generous waiving of transaction fees on any of its plans; however a closer look at the fine print will show that it charges extra for certain options that are already included in Teachable’s monthly flat rates. But, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these two.
But pricing is not all that they have in common. Both enable their users to create and sell personalized courses in their hosted platforms, without the bother of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz have a tendency to gravitate toward these firms for their easy-to-use interface which allows nearly all formats of content, such as audio, video, PDFs, and other multimedia. The majority of these can be uploaded to the site with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and monitor the progress of their pupils.
Braincert vs Teachable
One of the advantages of Teachable over Thinkific is the former’s class builder: it allows bulk changes to courses, which may be a huge time-saver, especially for the ones that have built quite a few on their system; and it allows multi-format content in 1 lecture. What’s more is it can be connected to cloud services, like Dropbox and Google Drive, for quicker uploads from your devices.
Concerning course delivery, Teachable has an iOS app that enables pupils to learn on their mobile devices, which is something that Thinkific doesn’t have.
Sales and Marketing
Following the content production comes the selling and marketing of your classes. This is where Teachable wins by a landslide. Both give the liberty to sell one-time or recurring products, offer discounts and bundles, or affiliate programs, but Teachable has more choices. The real clincher is Teachable’s 1-step checkout procedure, which decreases customer fallout (which happens more during outdated, 2-step processes like Thinkific’s). Additionally, it comes with a 1-click upsell upon checkout, increasing transactions per customer. Another major benefit is Teachable’s payment gateway which accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automatic payout to affiliates and writers (when applicable), focusing on tax forms and similar documentation. If you have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value to your content. Click here to check out pricing for Teachable.
Teachable vs Podia Braincert vs Teachable
Among the online course platforms with the most affordable top tier is Podia. Though it does not have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is provided at $79 (with Teachable at $399). This price gap can be due to the vastly different things they each offer. On the one hand, Teachable is a fully customizable course creator and seller, and on the other, Podia chose to concentrate on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will instantly help you narrow down your choice to what is best suited to your needs.
Podia’s streamlined categories lets users filter out other aspects that they might not need to dip into, such as e-commerce. Its interface is easy, clean, and fairly great for novice instructors. Having said that, this is why it may not satisfy the needs of instructors who wish to do more with their site. Since the variety isn’t much, more advanced users may find it lacking.
Course Creation and Control
Teachable beats Podia in design and personalization tools, with choices for simple uploads of files, texts, and quizzes. Those that dabble in code may also explore that within Teachable. Users can easily get the sleek look of a professional website by choosing from default themes that can be customized to liking. Teachable’s editor makes it effortless to create changes and push upsells, maximizing both user’s time and profitability.
Both have a trickle content attribute for the ones that would like to space the lessons provided to their students, and avoid cramming modules in 1 go. What is unique to Teachable is advanced control over course compliance, such as keeping tabs on students’ completion of lessons and quizzes. It also has built-in certification that users can create and send to their students at the conclusion of the course. In terms of integrations, Teachable has improved autoresponders and analytics, both of which are extremely important to marketing and sales.
Recommendation Braincert vs Teachable
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has exceptional creation and builder tools for designing a slick course website, gives you control over your marketing and sales, has attributes that reduce time and effort on backend paperwork, and provides the best value for money. With more upgrades and user feedback, they’re guaranteed to be a reliable choice for years to come.