The present trend of consumer behavior moving into online media is fast becoming the new standard for many industries. It’s no surprise that the exact same is true for unconventional education via the multitude of online courses now available online. This has opened more avenues of learning beyond the classroom setting, and has empowered nearly anyone with an idea to talk about their knowledge.
Whether you wish to teach your hobbies, or something associated with your expertise, there are lots of online course platforms (OCP) or learning management systems (LMS) which can help you get started. Some OCPs will offer services from scratch, like making your site, while others focus mainly on assisting you to achieve your target audience. The 1st step is finding which one can transfer your ideas seamlessly onto the screens of your potential students.
With all these LMS to pick from, there’s one company that has stood out for its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the leading choice of instructors, and after pitting it against its competitors, it is clear why.
Teachable vs Udemy Clickfunnels and Teachable
Udemy was among the pioneers of LMS, which explains how and why their audience remains among the biggest markets in the business: they were there . Udemy and Teachable are now two of the most popular choices in selling online courses, but they are very distinct in nature and progressiveness.
Teachable allows users to build their own course site and market their brand, while Udemy is simply a marketplace for course creators that have existing classes. At the surface, this means that Teachable allows you to use your custom domain while Udemy will have your customers return to Udemy.com. On another level, Teachable gives you tools to create and customize the entirety of your course, from content editing and building to sales, which aren’t in any way possible on Udemy. One of the more immediate consequences of this is that Teachable allows you to communicate more directly with your clientele, by providing you with access to pupil’s data and information; but as soon as you’re on Udemy’s platform, your students’ data is theirs exclusively for whatever other purpose it may serve them. And in line with this, Udemy seems to care most about selling courses, period; so it is not only your courses, but every other course in their list. There have been testimonials that said this, when even competitor’s courses have been promoted to students that the instructor brought in. Sure, that may work in favor of newer users who could need the advertising, but from the viewpoint of a loyal user, that business sense could seem too self-serving and unnecessary.
Marketing at a Price
It is Udemy’s cut-throat policies which have turned off several former or possible users. They seem to be aware of the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable does not promote the courses for its users, that responsibility is left entirely to them. In an extreme fashion, Udemy markets their consumer’s courses aggressively, but with a substantial price. That price is a massive chunk of control and earnings.
Udemy started with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course earnings may still look reasonable to others, particularly to those whose courses were previously created for different purposes and were merely shared more openly on Udemy, but that hurt many of the instructors that were selling solely from the company’s site. In addition to this, what have driven people over the edge are the limitations on pricing. In 2016, Udemy put a cap on its costs, and all courses on the system had to be within the $20-$50 range. That is regardless of the uniqueness or skillfulness of a program, and it is natural for some to turn away and look for better outlets for their ideas. If you combine both of these policies, and have a course priced at $20 and a 50% creator revenue, selling on Udemy becomes nearly impossible as a dependable source of primary income.
So while it’s true that Udemy has a massive audience which you might want to tap into, most of the topics that they offer are actually quite limited to mostly Technology and Personal Development. Consider that and their dog-eat-dog advertising strategies and absorption of your brand’s identity, I’d say Teachable is the response to many of Udemy’s shortcomings. In the long run, nothing is more satisfying than creating your own following.
Teachable vs Thinkific
Pricing Clickfunnels and Teachable
If you’re searching for an LMS that’s comparable to Teachable’s cost, Thinkific is another great company that offers a lot for less. Both provide their first tier programs for free, and start charging for each higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on all of its plans; however a closer look at the fine print will reveal that it costs extra for certain options which are already included in Teachable’s monthly flat prices. However, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these.
But pricing isn’t all they have in common. Both allow their users to create and sell personalized courses in their hosted platforms, without the bother of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz have a tendency to gravitate toward these firms for their easy-to-use interface that allows nearly all formats of content, such as video, audio, PDFs, and other multimedia. The majority of these can be uploaded to the courses by a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and monitor the progress of their students.
Clickfunnels and Teachable
Among the benefits of Teachable over Thinkific is the former’s course builder: it allows bulk changes to classes, which can be an enormous time-saver, especially for those that have built quite a number on their system; also it allows multi-format content in 1 lecture. What’s more is it can be linked to cloud providers, like Dropbox and Google Drive, for faster uploads from your computer.
Concerning course delivery, Teachable has an iOS app that enables pupils to learn on their mobile devices, which is something that Thinkific does not have.
Sales and Marketing
After the content production comes the selling and promotion of your classes. This is where Teachable wins by a landslide. Both give the freedom to sell one-time or recurring goods, offer discounts and packages, or affiliate programs, but Teachable has more choices. The real clincher is Teachable’s 1-step checkout procedure, which decreases customer fallout (which occurs more during obsolete, 2-step processes like Thinkific’s). Additionally, it comes with a 1-click upsell upon checkout, increasing transactions per customer. Another major advantage is Teachable’s payment gateway that accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automatic payout to affiliates and writers (when applicable), focusing on tax forms and similar documentation. If you have users from the EU, it even goes as far as including EU VAT on top of course prices. That definitely gives you more value to your own content. Click here to check out pricing for Teachable.
Teachable vs Podia Clickfunnels and Teachable
One of the online course platforms with the cheapest top tier is Podia. Though it does not have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is provided at $79 (with Teachable at $399). This price gap could be a result of the vastly different things they each offer. On the one hand, Teachable is a fully customizable class creator and seller, and on the other, Podia chose to concentrate on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will instantly help you narrow down your choice to what is best suited to your needs.
Podia’s compact classes lets users filter out other aspects which they may not have to dip into, such as e-commerce. Its interface is easy, clean, and pretty great for novice instructors. That said, this is why it may not meet the needs of instructors who wish to do more with their website. Since the variety is not much, more advanced users may find it lacking.
Course Creation and Control
Teachable beats Podia in design and customization tools, with options for easy uploads of files, texts, and quizzes. The ones that dabble in code can also experiment with that within Teachable. Users can easily get the slick look of a professional site by choosing from default themes that can be customized to liking. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.
Both have a drip content feature for those that want to space the lessons offered to their clients, and avoid cramming modules in 1 go. What’s unique to Teachable is innovative control over course compliance, like keeping tabs on students’ completion of lessons and quizzes. Additionally, it has built-in certificates that users can make and send to their clients at the end of the lessons. In terms of integrations, Teachable has improved autoresponders and analytics, both of which are very important to marketing and sales.
Recommendation Clickfunnels and Teachable
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has exceptional creation and builder tools for designing a slick course website, gives you control over your advertising and sales, has features that reduce time and effort on backend paperwork, and gives the best value for money. With more updates and user feedback, they are guaranteed to be a reliable company for many years to come.