The current trend of consumer behaviour moving into online media is fast becoming the new normal for many industries. It’s no surprise that the same is true for non-traditional education through the multitude of online courses now available on the Internet. This has opened more avenues of learning beyond the classroom setting, and has empowered nearly anyone with an idea to talk about their knowledge.
Whether you want to teach your hobbies, or something related to your experience, there are lots of online course platforms (OCP) or learning management systems (LMS) that can help you begin. Some OCPs will offer services from scratch, like creating your website, while others focus mainly on assisting you to reach your target audience. The 1st step is discovering which one can move your ideas seamlessly onto the screens of your prospective students.
With all these LMS to pick from, there’s one company that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the top choice of instructors, and after pitting it against its competitors, it’s clear why.
Teachable vs Udemy Educatable vs Teachable
Udemy was among the leaders of LMS, which explains how and why their audience is still among the biggest markets in the business: they were there first. Udemy and Teachable are currently two of the most popular choices in selling online courses, but they are very distinct in nature and progressiveness.
Teachable allows users to construct their own course website and market their brand, while Udemy is merely a marketplace for class creators that have existing classes. At the very surface, this means that Teachable allows you to use your custom domain while Udemy will have your clients keep coming back to Udemy.com. On another level, Teachable gives you tools to create and personalize the entirety of your site, from content editing and building to sales, which are not at all possible on Udemy. One of the more immediate consequences of this is that Teachable allows you to communicate more directly with your clientele, by giving you access to pupil’s data and information; but as soon as you’re on Udemy’s platform, your students’ information is theirs alone for whatever other purpose it may serve them. And in line with that, Udemy seems to care about selling courses, period; so it’s not only your classes, but every other course on their list. There have been testimonials that said this, when even competitor’s classes are promoted to students that the user brought in. Sure, that may work in favor of newer users who could use the marketing, but from the viewpoint of a loyal user, that business sense could seem too self-serving and unnecessary.
Marketing at a Price
It’s Udemy’s cut-throat policies which have turned off many former or potential users. They seem to be aware of the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable does not market the courses for its own users, that responsibility is left entirely to them. In an extreme fashion, Udemy markets their consumer’s courses aggressively, but with a substantial price. That price is a huge chunk of control and revenue.
Udemy started with a 90% creator revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course earnings may still seem sensible to others, particularly to those whose classes were previously created for other purposes and were merely shared more publicly on Udemy, but that hurt a number of the instructors that were selling solely from the company’s site. In addition to this, what have driven people over the edge are the limitations on pricing. In 2016, Udemy put a cap on its prices, and all courses on the system had to be within the $20-$50 range. This is regardless of the uniqueness or skillfulness of a program, and it is natural for some to turn away and look for better outlets for their thoughts. If you combine both of these policies, and have a course priced at $20 and a 50% instructor revenue, selling on Udemy becomes almost impossible as a reliable source of primary income.
So while it is true that Udemy has a large audience which you might choose to tap into, most of the topics that they offer are really very limited to largely Technology and Personal Development. Consider that and their dog-eat-dog marketing strategies and absorption of your brand’s identity, I would say Teachable is the answer to many of Udemy’s shortcomings. In the end, nothing is more satisfying than building your own following.
Teachable vs Thinkific
Pricing Educatable vs Teachable
If you’re looking for an LMS that is comparable to Teachable’s cost, Thinkific is another terrific company that offers a great deal for less. Both provide their first tier programs for free, and start charging for each higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on any of its plans; but a closer look at the fine print will show that it charges extra for certain options which are already included in Teachable’s monthly flat rates. However, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these two.
But pricing isn’t all they have in common. Both allow their users to create and sell personalized classes on their hosted platforms, without the bother of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz have a tendency to gravitate toward these companies for their easy-to-use interface that allows nearly all formats of content, including video, audio, PDFs, and other multimedia. The majority of these can be uploaded into the site by a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and track the progress of their students.
Educatable vs Teachable
One of the benefits of Teachable over Thinkific is the former’s course builder: it allows bulk changes to classes, which can be a huge time-saver, especially for the ones that have built quite a few on their system; and it allows multi-format content in 1 lecture. What’s more is it can be connected to cloud services, like Dropbox and Google Drive, for faster uploads from your devices.
In terms of course delivery, Teachable has an iOS app that permits pupils to learn on their mobile devices, which is something that Thinkific does not have.
Sales and Marketing
Following the content creation comes the selling and promotion of your courses. This is where Teachable wins by a landslide. Both give the freedom to sell one time or recurring goods, offer discounts and packages, or affiliate programs, but Teachable has more options. The real clincher is Teachable’s 1-step checkout process, which decreases customer fallout (which happens more during outdated, 2-step procedures like Thinkific’s). Additionally, it includes a 1-click upsell upon checkout, increasing transactions per customer. Another significant benefit is Teachable’s payment gateway which accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automated payout to affiliates and authors (when applicable), taking care of tax forms and similar documentation. For those who have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value for your content. Click here to check out pricing for Teachable.
Teachable vs Podia Educatable vs Teachable
One of the online class platforms with the cheapest top tier is Podia. Though it doesn’t have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is offered at $79 (with Teachable at $399). This price gap could be due to the vastly different things they each offer. On the one hand, Teachable is a fully customizable class creator and vendor, and on the other, Podia chose to concentrate on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will instantly help you narrow down your choice to what is best suited for you.
Podia’s compact categories lets users filter out other aspects which they might not have to dip into, such as e-commerce. Its interface is easy, clean, and fairly great for novice instructors. That said, this is why it may not satisfy the needs of creators who wish to do more with their website. Since the variety isn’t much, more advanced users may find it lacking.
Course Creation and Control
Teachable defeats Podia in design and personalization tools, with options for simple uploads of files, texts, and quizzes. The ones that dabble in code may also explore that within Teachable. Users can easily get the sleek look of a professional website by selecting from default themes that can be customized to liking. Teachable’s editor makes it effortless to create changes and push upsells, maximizing both user’s time and profitability.
Both have a trickle content attribute for the ones that want to space the lessons offered to their students, and prevent cramming modules in one go. What is unique to Teachable is innovative control over course compliance, like keeping tabs on students’ completion of lessons and quizzes. Additionally, it has built-in certification that users can create and send to their clients at the conclusion of the lessons. Concerning integrations, Teachable has better autoresponders and analytics, both of which are very important to sales and marketing.
Recommendation Educatable vs Teachable
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has exceptional creation and builder resources for designing a sleek course website, gives you control over your marketing and sales, has attributes that reduce time and effort on backend paperwork, and provides the best value for money. With more updates and user feedback, they’re guaranteed to be a trusted company for many years to come.