The present trend of consumer behavior moving into online media is fast becoming the new standard for many industries. It’s no surprise that the exact same is true for unconventional education through the multitude of online courses now available on the Internet. This has opened more avenues of learning beyond the classroom setting, and has empowered nearly anyone with an idea to talk about their knowledge.
Whether you want to teach your hobbies, or something related to your experience, there are lots of online course platforms (OCP) or learning management systems (LMS) that may help you get started. Some OCPs will offer services from scratch, like creating your website, while others focus mainly on helping you reach your target audience. The 1st step is finding which one can move your ideas seamlessly onto the screens of your potential students.
With all these LMS to pick from, there’s one company that has stood out for its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the leading choice of creative entrpreneurs, and after pitting it against its rivals, it is clear why.
Teachable vs Udemy Kajabi vs Teachable vs Thinkific
Udemy was one of the pioneers of LMS, which explains how and why their audience is still among the largest markets in the industry: they were there . Udemy and Teachable are now two of the most popular choices in selling online courses, but they are extremely different in nature and progressiveness.
Teachable allows users to build their own course site and market their brand, while Udemy is simply a marketplace for class creators that have existing classes. At the very surface, this means that Teachable lets you use your custom domain while Udemy will have your clients return to Udemy.com. On another level, Teachable gives you tools to create and customize the entirety of your site, from content building and editing to sales, which are not at all possible on Udemy. One of the more immediate consequences of this is that Teachable allows you to communicate more directly with your clientele, by providing you with access to pupil’s data and information; but as soon as you’re on Udemy’s platform, your students’ information is theirs alone for whatever other purpose it may serve them. And in line with that, Udemy seems to care about selling courses, period; so it is not just your classes, but every other class on their listing. There have been testimonials that said this, when even competitor’s classes are promoted to clients that the user brought in. Sure, that may work in favor of newer users who might use the marketing, but from the viewpoint of a user, that business sense could seem too self-serving and unnecessary.
Marketing at a Price
It is Udemy’s cut-throat policies which have turned off several former or potential users. They appear to know the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable doesn’t market the courses for its users, that responsibility is left entirely to them. In an extreme fashion, Udemy markets their consumer’s courses aggressively, but with a substantial price. That price is a huge chunk of control and revenue.
Udemy started with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course revenues may still look sensible to others, especially to those whose courses were previously created for other purposes and were merely shared more publicly on Udemy, but that hurt a number of the instructors who were selling solely in the company’s site. In addition to that, what have driven people over the edge are the restrictions on pricing. In 2016, Udemy set a cap on its costs, and all courses on the system had to be within the $20-$50 range. That is regardless of the uniqueness or skillfulness of a course, and it is natural for some to turn away and look for better outlets for their ideas. If you combine both of these policies, and have a class priced at $20 and a 50% creator revenue, selling on Udemy becomes almost impossible as a reliable source of primary income.
So while it’s true that Udemy has a massive audience that you might choose to tap into, most of the topics which they offer are actually very limited to largely Technology and Personal Development. Consider that and their dog-eat-dog marketing strategies and absorption of your brand’s identity, I would say Teachable is the answer to many of Udemy’s shortcomings. In the long run, nothing is more satisfying than creating your own following.
Teachable vs Thinkific
Pricing Kajabi vs Teachable vs Thinkific
If you’re looking for an LMS that’s comparable to Teachable’s cost, Thinkific is another terrific company that offers a lot for less. Both offer their first tier plans at no cost, and start charging for each higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on any of its plans; however a closer look at the fine print will show that it charges extra for certain options which are already included in Teachable’s monthly flat rates. But, those deviations are somewhat negligible, and with a range from $0-$499 per month, you really can’t go wrong with either of these.
But pricing is not all that they have in common. Both allow their users to create and sell personalized classes on their hosted platforms, without the hassle of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz have a tendency to gravitate toward these firms for their easy-to-use interface that allows nearly all formats of content, including video, audio, PDFs, and other multimedia. The majority of these can be uploaded into the courses with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and monitor the progress of their pupils.
Kajabi vs Teachable vs Thinkific
One of the advantages of Teachable over Thinkific is the former’s class builder: it allows bulk changes to courses, which may be a huge time-saver, especially for those that have built quite a number on their system; also it allows multi-format content in one lecture. What’s more is it can be linked to cloud services, such as Dropbox and Google Drive, for quicker uploads from your computer.
Concerning course delivery, Teachable has an iOS application that permits students to learn on their mobile devices, which is something which Thinkific doesn’t have.
Sales and Marketing
After the content production comes the selling and marketing of your classes. This is where Teachable wins by a landslide. Both give the freedom to sell one-time or recurring products, offer discounts and packages, or add affiliate programs, but Teachable has more options. The real clincher is Teachable’s 1-step checkout procedure, which decreases customer fallout (which occurs more during obsolete, 2-step processes like Thinkific’s). Additionally, it comes with a 1-click upsell upon checkout, raising transactions per client. Another significant advantage is Teachable’s payment gateway that accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automatic payout to affiliates and authors (when applicable), focusing on tax forms and similar documentation. If you have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value for your content. Click here to check out pricing for Teachable.
Teachable vs Podia Kajabi vs Teachable vs Thinkific
Among the online class platforms with the cheapest top tier is Podia. Though it doesn’t have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is offered at $79 (with Teachable at $399). This price gap can be a result of the vastly different things they each offer. On the one hand, Teachable is a fully customizable course creator and seller, and on the other, Podia decided to focus on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will immediately help you narrow down your choice to what’s best suited for you.
Podia’s streamlined classes lets users filter out other aspects that they may not need to dip into, like e-commerce. Its interface is simple, clean, and fairly great for novice instructors. Having said that, this is also why it may not satisfy the needs of instructors who wish to do more with their website. Since the variety isn’t much, more advanced users may find it lacking.
Course Creation and Control
Teachable defeats Podia in design and personalization tools, with options for simple uploads of files, texts, and quizzes. Those that dabble in code can also experiment with that within Teachable. Users can easily get the sleek look of a professional site by selecting from default themes which can be customized to satisfaction. Teachable’s editor makes it effortless to create changes and push upsells, maximizing both user’s time and profitability.
Both have a drip content feature for the ones that would like to space the lessons provided to their clients, and prevent cramming modules in one go. What is unique to Teachable is advanced control over course compliance, such as keeping tabs on students’ completion of lessons and quizzes. Additionally, it has built-in certificates that users can make and send to their students at the end of the course. Concerning integrations, Teachable has better autoresponders and analytics, both of which are extremely important to marketing and sales.
Recommendation Kajabi vs Teachable vs Thinkific
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has exceptional creation and builder resources for designing a slick course site, gives you control over your marketing and sales, has features that cut time and effort on backend paperwork, and provides the best value for money. With more updates and user feedback, they are guaranteed to be a reliable company for years to come.