The current trend of consumer behavior moving into online media is quickly becoming the new normal for many businesses. It’s not surprising that the same is true for unconventional education via the multitude of online courses now available online. This has opened more avenues of learning beyond the classroom setting, and has enabled nearly anyone with an idea to share their knowledge.
Whether you want to teach your hobbies, or something related to your experience, there are lots of online course platforms (OCP) or learning management systems (LMS) which may help you get started. Some OCPs will offer services from scratch, like creating your website, while others focus mainly on helping you achieve your target audience. The 1st step is discovering which one can transfer your ideas seamlessly onto the screens of your prospective students.
With all these LMS to choose from, there’s one company that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the top choice of instructors, and after pitting it against its rivals, it is clear why.
Teachable vs Udemy Learnworlds vs Teachable
Udemy was one of the pioneers of LMS, which explains how and why their audience remains among the largest markets in the business: they were there first. Udemy and Teachable are now two of the most popular options in selling online courses, but they are very different in nature and progressiveness.
Teachable allows users to build their own course site and market their brand, while Udemy is merely a marketplace for class creators that have existing classes. At the surface, this means that Teachable lets you use your custom domain while Udemy will have your clients keep coming back to Udemy.com. On another level, Teachable gives you tools to create and personalize the entirety of your site, from content building and editing to sales, which aren’t at all possible on Udemy. Among the more immediate consequences of this is that Teachable allows you to communicate more directly with your clientele, by giving you access to student’s data and information; but as soon as you’re on Udemy’s platform, your students’ data is theirs exclusively for whatever other purpose it may serve them. And in line with this, Udemy seems to care about selling classes, period; so it’s not only your courses, but every other course in their list. There have been testimonials that said this, when even competitor’s classes have been promoted to clients that the user brought in. Sure, that may work in favor of newer users who could use the advertising, but from the viewpoint of a user, that business sense could seem overly spammy and unnecessary.
Marketing at a Price
It is Udemy’s cut-throat policies that have turned off many former or possible users. They appear to be aware of the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable does not market the courses for its users, that responsibility is left entirely to them. In an extreme fashion, Udemy markets their consumer’s courses aggressively, but with a significant price. That price is a huge chunk of control and revenue.
Udemy started with a 90% creator revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course revenues may still seem reasonable to others, particularly to those whose courses were previously created for different purposes and were merely shared more publicly on Udemy, but that hurt many of the instructors who were selling solely in the corporation’s site. On top of this, what have driven people over the edge are the restrictions on pricing. In 2016, Udemy put a cap on its prices, and all classes on the system had to be within the $20-$50 range. This is regardless of the uniqueness or skillfulness of a program, and it’s natural for some to turn away and look for better outlets for their ideas. If you combine these two policies, and have a class priced at $20 and a 50% instructor revenue, selling on Udemy becomes nearly impossible as a dependable source of primary income.
So while it is true that Udemy has a large audience which you might want to tap into, most of the topics that they offer are actually very limited to largely Technology and Personal Development. Consider that and their dog-eat-dog advertising strategies and absorption of your brand’s identity, I’d say Teachable is the response to many of Udemy’s shortcomings. In the end, there is nothing more satisfying than building your own following.
Teachable vs Thinkific
Pricing Learnworlds vs Teachable
If you’re searching for an LMS that’s comparable to Teachable’s cost, Thinkific is another terrific company that offers a great deal for less. Both provide their first tier programs for free, and start charging for each higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on any of its plans; but a closer look at the fine print will reveal that it charges extra for certain features that are already included in Teachable’s monthly flat rates. But, those deviations are somewhat negligible, and with a range from $0-$499 per month, you really can’t go wrong with either of these.
But pricing isn’t all that they have in common. Both allow their users to create and sell personalized courses on their hosted platforms, without the bother of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz have a tendency to gravitate toward these firms for their easy-to-use interface that allows nearly all formats of content, including video, audio, PDFs, and other multimedia. Most of these can be uploaded to the courses with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and monitor the progress of their students.
Learnworlds vs Teachable
One of the advantages of Teachable over Thinkific is the former’s course builder: it allows bulk changes to courses, which may be an enormous time-saver, especially for those that have built quite a few on their system; also it allows multi-format content in one lecture. What’s more is it can be linked to cloud services, such as Dropbox and Google Drive, for quicker uploads from your devices.
Concerning course delivery, Teachable has an iOS app that enables pupils to learn on their mobile devices, which is something which Thinkific does not have.
Sales and Marketing
After the content creation comes the selling and marketing of your classes. This is where Teachable wins by a landslide. Both give the liberty to sell one time or recurring goods, offer discounts and bundles, or add affiliate programs, but Teachable has more choices. The real clincher is Teachable’s 1-step checkout procedure, which decreases customer fallout (which happens more during outdated, 2-step processes like Thinkific’s). It also includes a 1-click upsell upon checkout, increasing transactions per client. Another major benefit is Teachable’s payment gateway that accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automatic payout to affiliates and authors (when applicable), taking care of tax forms and similar documentation. For those who have users from the EU, it even goes as far as including EU VAT on top of course prices. That definitely gives you more value for your content. Click here to check out pricing for Teachable.
Teachable vs Podia Learnworlds vs Teachable
One of the online course platforms with the cheapest top tier is Podia. Though it does not have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is offered at $79 (with Teachable at $399). This price gap can be a result of the vastly different things they each offer. On the one hand, Teachable is a fully customizable class creator and seller, and on the other, Podia decided to focus on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will instantly help you narrow down your choice to what’s best suited to your needs.
Podia’s streamlined classes lets users filter out other aspects that they may not need to dip into, such as e-commerce. Its interface is simple, clean, and pretty great for novice instructors. That said, this is also why it may not satisfy the needs of creators who want to do more with their website. Since the variety is not much, more advanced users may find it lacking.
Course Creation and Control
Teachable defeats Podia in design and customization tools, with choices for simple uploads of files, texts, and quizzes. The ones that dabble in code may also explore that within Teachable. Users can easily get the sleek look of a professional website by choosing from default themes that can be customized to satisfaction. Teachable’s editor makes it effortless to create changes and push upsells, maximizing both user’s time and profitability.
Both have a trickle content attribute for the ones that want to space the lessons provided to their clients, and avoid cramming modules in one go. What’s unique to Teachable is advanced control over course compliance, such as keeping tabs on students’ completion of lessons and quizzes. Additionally, it has built-in certification that users can make and send to their students at the conclusion of the lessons. In terms of integrations, Teachable has improved autoresponders and analytics, both of which are very important to marketing and sales.
Recommendation Learnworlds vs Teachable
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has excellent creation and builder tools for designing a sleek course site, gives you control over your marketing and sales, has features that cut time and effort on backend paperwork, and gives the best value for money. With more upgrades and user feedback, they are certain to be a reliable choice for years to come.