The current trend of consumer behaviour moving into online media is fast becoming the new standard for many businesses. It’s not surprising that the exact same is true for non-traditional education via the multitude of online courses now available on the Internet. It has opened more avenues of learning outside the classroom setting, and has enabled nearly anyone with an idea to talk about their knowledge.
Whether you wish to teach your hobbies, or something related to your experience, there are lots of online course platforms (OCP) or learning management systems (LMS) that can help you begin. Some OCPs will offer services from scratch, like creating your website, while others focus mainly on assisting you to achieve your target audience. The 1st step is discovering which one can move your ideas seamlessly onto the screens of your potential students.
With so many LMS to choose from, there is one company that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the top choice of creative entrpreneurs, and after pitting it against its competitors, it is clear why.
Teachable vs Udemy Podia vs Teachable
Udemy was among the leaders of LMS, which explains how and why their audience is still among the biggest markets in the business: they were there first. Udemy and Teachable are currently two of the most popular choices in selling online classes, but they are very different in essence and progressiveness.
Teachable allows users to construct their own course site and sell their brand, while Udemy is merely a marketplace for course creators that have existing classes. At the surface, this means that Teachable allows you to use your custom domain while Udemy will have your customers return to Udemy.com. On another level, Teachable gives you tools to create and personalize the entirety of your course, from content building and editing to sales, which aren’t in any way possible on Udemy. One of the more immediate consequences of this is that Teachable lets you communicate more directly with your clientele, by giving you access to pupil’s data and information; but once you’re on Udemy’s platform, your students’ information is theirs alone for whatever other purpose it might serve them. And in accordance with this, Udemy seems to care most about selling classes, period; therefore it’s not just your courses, but every other class in their list. There have been testimonials that mentioned this, when even competitor’s courses have been promoted to students that the instructor brought in. Sure, that may work in favor of newer users who could need the advertising, but from the viewpoint of a user, that business sense could seem too self-serving and unnecessary.
Marketing at a Price
It is Udemy’s cut-throat policies which have turned off several former or potential users. They appear to know the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable does not market the courses for its users, that responsibility is left entirely to them. In an extreme fashion, Udemy markets their user’s courses aggressively, but with a significant price. That price is a massive chunk of control and revenue.
Udemy started with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course revenues may still seem sensible to others, especially to those whose courses were previously created for other purposes and were merely shared more publicly on Udemy, but that hurt many of the instructors that were selling solely in the company’s site. In addition to that, what have driven people over the edge are the limitations on pricing. In 2016, Udemy set a cap on its prices, and all classes on the system needed to be within the $20-$50 range. This is regardless of the uniqueness or skillfulness of a program, and it’s natural for some to turn away and look for better outlets for their ideas. If you combine these two policies, and have a class priced at $20 and a 50% instructor revenue, selling on Udemy becomes nearly impossible as a reliable source of primary income.
So while it’s true that Udemy has a large audience which you may want to tap into, the majority of the topics which they offer are really quite limited to largely Technology and Personal Development. Consider that and their dog-eat-dog advertising strategies and absorption of your brand’s identity, I would say Teachable is the response to many of Udemy’s shortcomings. In the long run, there is nothing more satisfying than creating your own following.
Teachable vs Thinkific
Pricing Podia vs Teachable
If you’re looking for an LMS that’s comparable to Teachable’s price, Thinkific is another great company that offers a great deal for less. Both offer their first tier plans at no cost, and start charging for every higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on any of its plans; however a closer look at the fine print will show that it charges extra for certain options that are already included in Teachable’s monthly flat rates. But, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these two.
But pricing is not all that they have in common. Both enable their users to create and sell personalized classes in their hosted platforms, without the bother of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz tend to gravitate toward these firms for their easy-to-use interface that allows nearly all formats of content, such as video, audio, PDFs, and other multimedia. The majority of these can be uploaded into the courses with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and track the progress of their students.
Podia vs Teachable
One of the benefits of Teachable over Thinkific is the former’s course builder: it allows bulk changes to courses, which may be a huge time-saver, especially for those that have built quite a number on their system; and it allows multi-format content in 1 lecture. What’s more is it can be linked to cloud services, such as Dropbox and Google Drive, for faster uploads from your PC.
In terms of course delivery, Teachable has an iOS app that enables pupils to learn on their mobile devices, which is something that Thinkific doesn’t have.
Sales and Marketing
After the content production comes the selling and marketing of your classes. This is where Teachable wins by a landslide. Both give the liberty to sell one time or recurring goods, offer discounts and packages, or add affiliate programs, but Teachable has more options. The real clincher is Teachable’s 1-step checkout process, which decreases customer fallout (which occurs more during obsolete, 2-step procedures like Thinkific’s). It also includes a 1-click upsell upon checkout, increasing transactions per client. Another major advantage is Teachable’s payment gateway which accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automatic payout to affiliates and writers (when applicable), focusing on tax forms and similar documentation. For those who have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value for your content. Click here to check out pricing for Teachable.
Teachable vs Podia Podia vs Teachable
One of the online course platforms with the most affordable top tier is Podia. Though it doesn’t have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is provided at $79 (with Teachable at $399). This price gap could be due to the vastly different things they each offer. On the one hand, Teachable is a fully customizable class creator and vendor, and on the other, Podia decided to focus on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will instantly help you narrow down your choice to what’s best suited to your needs.
Podia’s streamlined classes lets users filter out other aspects which they may not have to dip into, such as e-commerce. Its interface is simple, clean, and pretty good for novice instructors. Having said that, this is also why it may not meet the needs of instructors who wish to do more with their website. Since the variety is not much, more advanced users may find it lacking.
Course Creation and Control
Teachable defeats Podia in design and customization tools, with options for simple uploads of files, texts, and quizzes. The ones that dabble in code can also explore that within Teachable. Users can easily get the slick look of a professional site by selecting from default themes which can be customized to liking. Teachable’s editor makes it effortless to create changes and push upsells, maximizing both user’s time and profitability.
Both have a drip content feature for the ones that would like to space the lessons offered to their clients, and prevent cramming modules in one go. What is unique to Teachable is advanced control over course compliance, like keeping tabs on students’ completion of quizzes and lessons. Additionally, it has built-in certificates that users can make and send to their students at the conclusion of the lessons. In terms of integrations, Teachable has better autoresponders and analytics, both of which are very important to sales and marketing.
Recommendation Podia vs Teachable
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has excellent creation and builder tools for designing a slick course website, gives you control over your advertising and sales, has features that reduce time and effort on backend paperwork, and provides the best value for money. With more updates and user feedback, they’re guaranteed to be a reliable choice for years to come.