The current trend of consumer behaviour moving into online media is quickly becoming the new normal for many industries. It’s no surprise that the exact same is true for unconventional education through the multitude of online courses now available on the Internet. This has opened more avenues of learning beyond the classroom setting, and has enabled nearly anyone with an idea to talk about their knowledge.
Whether you want to teach your hobbies, or something associated with your expertise, there are many online course platforms (OCP) or learning management systems (LMS) which may help you begin. Some OCPs will offer services from scratch, like making your website, while others focus mainly on helping you reach your target audience. The 1st step is finding which one can move your ideas seamlessly onto the screens of your potential students.
With so many LMS to pick from, there is one company that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the leading choice of instructors, and after pitting it against its rivals, it is clear why.
Teachable vs Udemy Pricing Teachable vs Udemy
Udemy was one of the leaders of LMS, which explains how and why their audience remains among the biggest markets in the industry: they were there first. Udemy and Teachable are now two of the most popular options in selling online classes, but they are extremely distinct in essence and progressiveness.
Teachable allows users to construct their own course site and market their brand, while Udemy is merely a market for course creators that have existing courses. At the very surface, this means that Teachable allows you to use your custom domain while Udemy will have your customers return to Udemy.com. On another level, Teachable gives you tools to create and personalize the entirety of your site, from content building and editing to sales, which are not in any way possible on Udemy. One of the more immediate consequences of this is that Teachable allows you to communicate more directly with your clientele, by providing you with access to student’s data and information; but as soon as you’re on Udemy’s platform, your students’ information is theirs exclusively for whatever other purpose it might serve them. And in line with this, Udemy seems to care most about selling courses, period; so it’s not only your courses, but every other course in their listing. There have been testimonials that mentioned this, when even competitor’s courses are promoted to clients that the instructor brought in. Sure, that may work in favor of newer users who could need the advertising, but from the point of view of a loyal user, that business sense could seem too self-serving and unnecessary.
Marketing at a Price
It’s Udemy’s cut-throat policies that have turned off several former or possible users. They seem to be aware of the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable doesn’t market the courses for its own users, that responsibility is left entirely to them. In an extreme manner, Udemy markets their consumer’s courses aggressively, but with a substantial price. That price is a massive chunk of control and earnings.
Udemy began with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course earnings may still look reasonable to others, especially to those whose courses were previously created for other purposes and were merely shared more openly on Udemy, but that hurt many of the instructors that were selling solely in the company’s site. On top of that, what have driven people over the edge are the limitations on pricing. In 2016, Udemy put a cap on its costs, and all courses on the system needed to be within the $20-$50 range. That is regardless of the uniqueness or skillfulness of a program, and it’s natural for some to turn away and look for better outlets for their ideas. If you combine these two policies, and have a course priced at $20 and a 50% instructor revenue, selling on Udemy becomes nearly impossible as a dependable source of primary income.
So while it’s true that Udemy has a large audience that you may want to tap into, most of the topics which they offer are actually quite limited to mostly Technology and Personal Development. Consider that and their dog-eat-dog advertising strategies and absorption of your brand’s identity, I would say Teachable is the response to many of Udemy’s shortcomings. In the end, there is nothing more satisfying than building your own following.
Teachable vs Thinkific
Pricing Pricing Teachable vs Udemy
If you’re searching for an LMS that is comparable to Teachable’s price, Thinkific is another great company that offers a great deal for less. Both offer their first tier plans at no cost, and start charging for each higher tier thereafter. Many beginners choose Thinkific for its generous waiving of transaction fees on all of its plans; but a closer look at the fine print will show that it costs extra for certain features which are already included in Teachable’s monthly flat prices. But, those deviations are somewhat negligible, and with a range from $0-$499 per month, you really can’t go wrong with either of these two.
But pricing is not all that they have in common. Both enable their users to create and sell personalized classes in their hosted platforms, without the hassle of handling the technical aspects like website maintenance, hosting, and security.
Newbies to the biz have a tendency to gravitate toward these companies for their easy-to-use interface that allows nearly all formats of content, including audio, video, PDFs, and other multimedia. Most of these can be uploaded into the courses by a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and track the progress of their pupils.
Pricing Teachable vs Udemy
Among the advantages of Teachable over Thinkific is the former’s class builder: it allows bulk changes to courses, which may be an enormous time-saver, especially for those that have built quite a number on their system; and it allows multi-format content in 1 lecture. What’s more is it can be linked to cloud providers, like Dropbox and Google Drive, for quicker uploads from your computer.
Concerning course delivery, Teachable has an iOS app that enables students to learn on their mobile devices, which is something which Thinkific doesn’t have.
Sales and Marketing
After the content production comes the selling and promotion of your classes. This is where Teachable wins by a landslide. Both give the freedom to sell one time or recurring goods, offer discounts and bundles, or add affiliate programs, but Teachable has more options. The real clincher is Teachable’s 1-step checkout process, which decreases customer fallout (which occurs more during outdated, 2-step procedures like Thinkific’s). Additionally, it comes with a 1-click upsell upon checkout, increasing transactions per client. Another major advantage is Teachable’s payment gateway that accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automated payout to affiliates and authors (when applicable), taking care of tax forms and similar documentation. For those who have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value to your content. Click here to check out pricing for Teachable.
Teachable vs Podia Pricing Teachable vs Udemy
Among the online class platforms with the cheapest top tier is Podia. Though it does not have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is provided at $79 (with Teachable at $399). This price gap could be a result of the vastly different things they each offer. On the one hand, Teachable is a fully customizable class creator and seller, and on the other, Podia chose to focus on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will immediately help you narrow down your choice to what is best suited to your needs.
Podia’s compact categories lets users filter out other aspects which they may not have to dip into, such as e-commerce. Its interface is simple, clean, and pretty good for novice instructors. Having said that, this is why it may not satisfy the needs of creators who want to do more with their site. Since the variety is not much, more advanced users may find it lacking.
Course Creation and Control
Teachable beats Podia in design and personalization tools, with options for easy uploads of files, texts, and quizzes. Those that dabble in code can also explore that within Teachable. Users can easily get the slick look of a professional site by selecting from default themes that can be customized to liking. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.
Both have a drip content feature for the ones that would like to space the lessons provided to their students, and avoid cramming modules in one go. What is unique to Teachable is advanced control over course compliance, such as keeping tabs on students’ completion of quizzes and lessons. Additionally, it has built-in certification that users can make and send to their students at the end of the course. In terms of integrations, Teachable has improved autoresponders and analytics, both of which are extremely important to marketing and sales.
Recommendation Pricing Teachable vs Udemy
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has exceptional creation and builder tools for designing a slick course site, gives you control over your marketing and sales, has features that reduce time and effort on backend paperwork, and gives the best value for money. With more upgrades and user feedback, they’re guaranteed to be a trusted choice for years to come.