The current trend of consumer behavior moving into online media is fast becoming the new standard for many businesses. It’s not surprising that the exact same is true for non-traditional education via the multitude of online courses now available online. This has opened more avenues of learning outside the classroom setting, and has empowered nearly anyone with an idea to talk about their knowledge.
Whether you want to teach your hobbies, or something associated with your experience, there are lots of online course platforms (OCP) or learning management systems (LMS) which can help you get started. Some OCPs will offer services from scratch, like making your site, while others focus mainly on helping you reach your target audience. The 1st step is finding which one can transfer your ideas seamlessly onto the screens of your potential students.
With so many LMS to pick from, there’s one company that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the leading choice of creative entrpreneurs, and after pitting it against its rivals, it’s clear why.
Teachable vs Udemy Ruzuku vs Teachable vs Thinkific
Udemy was one of the leaders of LMS, which explains how and why their audience is still among the largest markets in the business: they were there . Udemy and Teachable are currently two of the most popular options in selling online classes, but they are extremely distinct in essence and progressiveness.
Teachable allows users to construct their own course site and sell their brand, while Udemy is merely a marketplace for course creators that have existing classes. At the very surface, this means that Teachable lets you use your custom domain while Udemy will have your clients keep coming back to Udemy.com. On another level, Teachable gives you tools to create and customize the entirety of your site, from content editing and building to sales, which aren’t at all possible on Udemy. Among the more immediate consequences of this is that Teachable lets you communicate more directly with your clientele, by giving you access to pupil’s data and information; but as soon as you’re on Udemy’s platform, your students’ information is theirs alone for whatever other purpose it may serve them. And in line with this, Udemy seems to care about selling classes, period; therefore it’s not only your courses, but every other course in their listing. There have been testimonials that said this, when even competitor’s classes have been promoted to students that the instructor brought in. Sure, that may work in favor of newer users who might need the marketing, but from the point of view of a loyal user, that business sense could seem too self-serving and unnecessary.
Marketing at a Price
It is Udemy’s cut-throat policies that have turned off several former or potential users. They appear to be aware of the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable does not promote the courses for its own users, that responsibility is left entirely to them. In an extreme fashion, Udemy markets their user’s courses aggressively, but with a substantial price. That price is a massive chunk of control and earnings.
Udemy started with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course earnings may still seem sensible to others, particularly to those whose courses were previously created for different purposes and were only shared more openly on Udemy, but that hurt a number of the instructors that were selling solely in the corporation’s site. On top of that, what have driven people over the edge are the restrictions on pricing. In 2016, Udemy put a cap on its prices, and all courses on the system had to be within the $20-$50 range. This is regardless of the uniqueness or skillfulness of a course, and it is natural for some to turn away and look for better outlets for their thoughts. If you combine these two policies, and have a class priced at $20 and a 50% instructor revenue, selling on Udemy becomes almost impossible as a reliable source of primary income.
So while it is true that Udemy has a large audience that you might want to tap into, the majority of the topics that they offer are actually very limited to largely Technology and Personal Development. Consider their dog-eat-dog advertising strategies and absorption of your brand’s identity, I’d say Teachable is the response to many of Udemy’s shortcomings. In the end, there is nothing more satisfying than building your own following.
Teachable vs Thinkific
Pricing Ruzuku vs Teachable vs Thinkific
If you’re looking for an LMS that’s comparable to Teachable’s cost, Thinkific is another great company that offers a great deal for less. Both provide their first tier plans for free, and start charging for each higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on all of its plans; however a closer look at the fine print will reveal that it costs extra for certain features which are already included in Teachable’s monthly flat prices. However, those deviations are somewhat negligible, and with a range from $0-$499 per month, you really can’t go wrong with either of these two.
But pricing isn’t all they have in common. Both enable their users to create and sell personalized courses on their hosted platforms, without the hassle of handling the technical aspects like website maintenance, hosting, and security.
Newbies to the biz have a tendency to gravitate toward these firms for their easy-to-use interface which allows nearly all formats of content, such as video, audio, PDFs, and other multimedia. Most of these can be uploaded into the courses with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and monitor the progress of their pupils.
Ruzuku vs Teachable vs Thinkific
Among the advantages of Teachable over Thinkific is the former’s class builder: it allows bulk changes to courses, which can be a huge time-saver, especially for the ones that have built quite a number on their system; also it allows multi-format content in 1 lecture. What’s more is it can be linked to cloud services, such as Dropbox and Google Drive, for quicker uploads from your computer.
Concerning course delivery, Teachable has an iOS app that permits pupils to learn on their mobile devices, which is something that Thinkific doesn’t have.
Sales and Marketing
After the content production comes the selling and promotion of your courses. This is where Teachable wins by a landslide. Both give the liberty to sell one time or recurring products, offer discounts and packages, or add affiliate programs, but Teachable has more options. The real clincher is Teachable’s 1-step checkout procedure, which reduces customer fallout (which happens more during obsolete, 2-step processes like Thinkific’s). It also includes a 1-click upsell upon checkout, increasing transactions per client. Another significant benefit is Teachable’s payment gateway that accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automated payout to affiliates and writers (when applicable), taking care of tax forms and similar documentation. For those who have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value for your own content. Click here to check out pricing for Teachable.
Teachable vs Podia Ruzuku vs Teachable vs Thinkific
One of the online class platforms with the cheapest top tier is Podia. Though it doesn’t have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is offered at $79 (with Teachable at $399). This price gap could be due to the vastly different things they each offer. On the one hand, Teachable is a fully customizable course creator and vendor, and on the other, Podia chose to concentrate on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will instantly help you narrow down your choice to what is best suited to your needs.
Podia’s compact categories lets users filter out other aspects which they may not have to dip into, like e-commerce. Its interface is simple, clean, and pretty great for novice instructors. Having said that, this is why it may not satisfy the needs of creators who wish to do more with their site. Since the variety is not much, more advanced users may find it lacking.
Course Creation and Control
Teachable defeats Podia in design and customization tools, with choices for simple uploads of files, texts, and quizzes. Those that dabble in code may also explore that within Teachable. Users can easily get the sleek look of a professional website by choosing from default themes which can be customized to liking. Teachable’s editor makes it effortless to create changes and push upsells, maximizing both user’s time and profitability.
Both have a trickle content attribute for the ones that would like to space the lessons provided to their clients, and avoid cramming modules in 1 go. What’s unique to Teachable is advanced control over course compliance, such as keeping tabs on students’ completion of quizzes and lessons. It also has built-in certificates that users can create and send to their students at the end of the lessons. In terms of integrations, Teachable has better autoresponders and analytics, both of which are extremely important to marketing and sales.
Recommendation Ruzuku vs Teachable vs Thinkific
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has exceptional creation and builder tools for designing a sleek course site, gives you control over your advertising and sales, has attributes that cut time and effort on backend paperwork, and provides the best value for money. With more updates and user feedback, they’re certain to be a reliable company for many years to come.