Site:teachable.com Teachable

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The current trend of consumer behavior moving into online media is fast becoming the new normal for many industries. It’s no surprise that the exact same is true for unconventional education through the multitude of online courses now available on the Internet. It has opened more avenues of learning beyond the classroom setting, and has empowered nearly anyone with an idea to talk about their knowledge.

Whether you wish to teach your hobbies, or something related to your experience, there are lots of online course platforms (OCP) or learning management systems (LMS) which may help you get started. Some OCPs will offer services from scratch, like creating your site, while others focus mainly on helping you reach your target audience. The 1st step is discovering which one can transfer your ideas seamlessly onto the screens of your prospective students.

With so many LMS to choose from, there is one firm that has stood out for its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the top choice of creative entrpreneurs, and after pitting it against its competitors, it is clear why.

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Teachable vs Udemy Site:teachable.com Teachable

Udemy was among the pioneers of LMS, which explains how and why their audience remains among the biggest markets in the industry: they were there first. Udemy and Teachable are currently two of the most popular choices in selling online courses, but they are extremely different in nature and progressiveness.

Differences

Teachable allows users to construct their own course site and market their brand, while Udemy is simply a market for course creators that have existing classes. At the surface, this means that Teachable allows you to use your custom domain while Udemy will have your customers return to Udemy.com. On another level, Teachable gives you tools to create and customize the entirety of your site, from content editing and building to sales, which aren’t at all possible on Udemy. Among the more immediate consequences of this is that Teachable lets you communicate more directly with your clientele, by giving you access to student’s data and information; but as soon as you’re on Udemy’s platform, your students’ data is theirs alone for whatever other purpose it may serve them. And in line with this, Udemy seems to care most about selling classes, period; therefore it is not only your classes, but every other class on their listing. There have been testimonials that mentioned this, when even competitor’s classes have been promoted to clients that the user brought in. Sure, that may work in favor of newer users who could use the advertising, but from the point of view of a loyal user, that business sense could seem overly spammy and unnecessary.

Marketing at a Price

It’s Udemy’s cut-throat policies that have turned off many former or potential users. They seem to know the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable does not market the courses for its users, that responsibility is left entirely to them. In an extreme fashion, Udemy markets their consumer’s courses aggressively, but with a significant price. That price is a massive chunk of control and revenue.

Udemy began with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course revenues may still look reasonable to others, especially to those whose classes were previously created for different purposes and were only shared more publicly on Udemy, but that hurt many of the instructors that were selling solely in the company’s site. On top of this, what have driven people over the edge are the limitations on pricing. In 2016, Udemy put a cap on its costs, and all courses on the system needed to be within the $20-$50 range. This is regardless of the uniqueness or skillfulness of a course, and it is natural for some to turn away and look for better outlets for their thoughts. If you combine both of these policies, and have a course priced at $20 and a 50% creator revenue, selling on Udemy becomes almost impossible as a dependable source of primary income.

So while it’s true that Udemy has a large audience that you might want to tap into, most of the topics that they offer are really quite limited to largely Technology and Personal Development. Consider that and their dog-eat-dog advertising strategies and absorption of your brand’s identity, I’d say Teachable is the response to many of Udemy’s shortcomings. In the long run, there is nothing more satisfying than building your own following.

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Teachable vs Thinkific

Pricing Site:teachable.com Teachable

If you’re searching for an LMS that’s comparable to Teachable’s cost, Thinkific is another terrific company that offers a great deal for less. Both provide their first tier programs at no cost, and start charging for every higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on all of its plans; but a closer look at the fine print will show that it charges extra for certain features which are already included in Teachable’s monthly flat rates. However, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these.

Beginner-Friendly

But pricing is not all that they have in common. Both allow their users to create and sell personalized classes on their hosted platforms, without the hassle of handling the technical aspects like website maintenance, hosting, and security.

Newbies to the biz have a tendency to gravitate toward these companies for their easy-to-use interface which allows nearly all formats of content, including audio, video, PDFs, and other multimedia. The majority of these can be uploaded into the site with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and track the progress of their pupils.

Site:teachable.com Teachable

Convenience

Among the advantages of Teachable over Thinkific is the former’s course builder: it allows bulk changes to courses, which can be an enormous time-saver, especially for those that have built quite a few on their system; and it allows multi-format content in 1 lecture. What’s more is it can be connected to cloud providers, like Dropbox and Google Drive, for quicker uploads from your PC.

In terms of course delivery, Teachable has an iOS application that enables students to learn on their mobile devices, which is something that Thinkific does not have.

Sales and Marketing

After the content creation comes the selling and promotion of your courses. This is where Teachable wins by a landslide. Both give the liberty to sell one-time or recurring products, offer discounts and packages, or add affiliate programs, but Teachable has more choices. The real clincher is Teachable’s 1-step checkout process, which decreases customer fallout (which occurs more during outdated, 2-step processes like Thinkific’s). Additionally, it comes with a 1-click upsell upon checkout, increasing transactions per customer. Another major benefit is Teachable’s payment gateway which accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automatic payout to affiliates and writers (when applicable), focusing on tax forms and similar documentation. If you have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value to your content. Click here to check out pricing for Teachable.

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Teachable vs Podia Site:teachable.com Teachable

One of the online course platforms with the cheapest top tier is Podia. Though it does not have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is offered at $79 (with Teachable at $399). This price gap could be due to the vastly different things they each offer. On the one hand, Teachable is a fully customizable course creator and seller, and on the other, Podia chose to focus on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will immediately help you narrow down your choice to what is best suited for you.

Podia’s compact classes lets users filter out other aspects which they might not need to dip into, such as e-commerce. Its interface is easy, clean, and fairly good for novice instructors. Having said that, this is why it may not satisfy the needs of instructors who wish to do more with their website. Since the variety isn’t much, more advanced users may find it lacking.

Course Creation and Control

Teachable beats Podia in design and personalization tools, with choices for simple uploads of files, texts, and quizzes. Those that dabble in code may also experiment with that within Teachable. Users can easily get the sleek look of a professional website by choosing from default themes which can be customized to liking. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.

Both have a drip content feature for those that want to space the lessons provided to their students, and prevent cramming modules in 1 go. What is unique to Teachable is innovative control over course compliance, such as keeping tabs on students’ completion of quizzes and lessons. Additionally, it has built-in certification that users can make and send to their clients at the conclusion of the course. Concerning integrations, Teachable has improved autoresponders and analytics, both of which are extremely important to marketing and sales.

Recommendation Site:teachable.com Teachable

To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has excellent creation and builder resources for designing a slick course site, gives you control over your marketing and sales, has features that reduce time and effort on backend paperwork, and provides the best value for money. With more upgrades and user feedback, they’re certain to be a trusted choice for years to come.

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