The present trend of consumer behaviour moving into online media is quickly becoming the new normal for many industries. It’s not surprising that the exact same is true for unconventional education through the multitude of online courses now available on the Internet. This has opened more avenues of learning beyond the classroom setting, and has enabled nearly anyone with an idea to talk about their knowledge.
Whether you want to teach your hobbies, or something related to your expertise, there are many online course platforms (OCP) or learning management systems (LMS) that can help you get started. Some OCPs will offer services from scratch, like making your site, while others focus mainly on helping you achieve your target audience. The 1st step is finding which one can move your ideas seamlessly onto the screens of your potential students.
With all these LMS to choose from, there is one company that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the leading choice of creative entrpreneurs, and after pitting it against its competitors, it is clear why.
Teachable vs Udemy Teachable Affiliate
Udemy was among the leaders of LMS, which explains why and how their audience remains among the largest markets in the industry: they were there first. Udemy and Teachable are currently two of the most popular choices in selling online courses, but they’re extremely distinct in nature and progressiveness.
Teachable allows users to build their own course website and market their brand, while Udemy is simply a marketplace for class creators that have existing courses. At the very surface, this means that Teachable allows you to use your custom domain while Udemy will have your customers return to Udemy.com. On another level, Teachable gives you tools to create and customize the entirety of your site, from content building and editing to sales, which are not in any way possible on Udemy. One of the more immediate consequences of this is that Teachable allows you to communicate more directly with your clientele, by providing you with access to student’s data and information; but once you’re on Udemy’s platform, your students’ data is theirs exclusively for whatever other purpose it may serve them. And in accordance with that, Udemy seems to care about selling courses, period; so it is not just your classes, but every other class on their list. There have been testimonials that mentioned this, when even competitor’s classes have been promoted to students that the instructor brought in. Sure, that may work in favor of newer users who might need the marketing, but from the point of view of a user, that business sense could seem overly spammy and unnecessary.
Marketing at a Price
It’s Udemy’s cut-throat policies which have turned off several former or possible users. They seem to know the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable does not promote the courses for its users, that responsibility is left entirely to them. In an extreme manner, Udemy markets their user’s courses aggressively, but with a significant price. That price is a huge chunk of control and earnings.
Udemy began with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course earnings may still seem sensible to others, particularly to those whose classes were previously created for other purposes and were merely shared more publicly on Udemy, but that hurt many of the instructors that were selling solely in the corporation’s site. In addition to that, what have driven people over the edge are the restrictions on pricing. In 2016, Udemy put a cap on its costs, and all courses on the system needed to be within the $20-$50 range. This is regardless of the uniqueness or skillfulness of a program, and it is natural for some to turn away and look for better outlets for their thoughts. If you combine these two policies, and have a course priced at $20 and a 50% creator revenue, selling on Udemy becomes almost impossible as a dependable source of primary income.
So while it’s true that Udemy has a large audience which you may want to tap into, most of the topics which they offer are actually quite limited to mostly Technology and Personal Development. Consider that and their dog-eat-dog advertising strategies and absorption of your brand’s identity, I would say Teachable is the answer to many of Udemy’s shortcomings. In the end, there is nothing more satisfying than creating your own following.
Teachable vs Thinkific
Pricing Teachable Affiliate
If you’re looking for an LMS that is comparable to Teachable’s price, Thinkific is another terrific company that offers a great deal for less. Both provide their first tier plans at no cost, and start charging for each higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on all of its plans; but a closer look at the fine print will show that it costs extra for certain features that are already included in Teachable’s monthly flat prices. But, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these two.
But pricing is not all they have in common. Both allow their users to create and sell personalized courses in their hosted platforms, without the hassle of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz have a tendency to gravitate toward these firms for their easy-to-use interface that allows nearly all formats of content, such as audio, video, PDFs, and other multimedia. The majority of these can be uploaded into the courses with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and track the progress of their students.
Among the advantages of Teachable over Thinkific is the former’s class builder: it allows bulk changes to classes, which can be an enormous time-saver, especially for those that have built quite a few on their system; also it allows multi-format content in one lecture. What’s more is it can be linked to cloud providers, such as Dropbox and Google Drive, for quicker uploads from your PC.
Concerning course delivery, Teachable has an iOS app that permits pupils to learn on their mobile devices, which is something which Thinkific doesn’t have.
Sales and Marketing
After the content production comes the selling and marketing of your classes. This is where Teachable wins by a landslide. Both give the freedom to sell one-time or recurring products, offer discounts and bundles, or affiliate programs, but Teachable has more options. The real clincher is Teachable’s 1-step checkout process, which decreases customer fallout (which occurs more during obsolete, 2-step processes like Thinkific’s). It also includes a 1-click upsell upon checkout, raising transactions per client. Another major advantage is Teachable’s payment gateway that accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automated payout to affiliates and writers (when applicable), focusing on tax forms and similar documentation. For those who have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value to your content. Click here to check out pricing for Teachable.
Teachable vs Podia Teachable Affiliate
One of the online course platforms with the most affordable top tier is Podia. Though it does not have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is provided at $79 (with Teachable at $399). This price gap could be a result of the vastly different things they each offer. On the one hand, Teachable is a fully customizable course creator and vendor, and on the other, Podia chose to focus on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will immediately help you narrow down your choice to what’s best suited for you.
Podia’s streamlined categories lets users filter out other aspects which they might not have to dip into, like e-commerce. Its interface is easy, clean, and fairly great for novice instructors. Having said that, this is also why it may not satisfy the needs of instructors who wish to do more with their site. Since the variety isn’t much, more advanced users may find it lacking.
Course Creation and Control
Teachable defeats Podia in design and personalization tools, with choices for simple uploads of files, texts, and quizzes. The ones that dabble in code can also experiment with that within Teachable. Users can easily get the slick look of a professional website by choosing from default themes that can be customized to liking. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.
Both have a trickle content attribute for the ones that want to space the lessons offered to their students, and avoid cramming modules in 1 go. What’s unique to Teachable is innovative control over course compliance, such as keeping tabs on students’ completion of quizzes and lessons. Additionally, it has built-in certification that users can make and send to their students at the conclusion of the course. Concerning integrations, Teachable has improved autoresponders and analytics, both of which are extremely important to marketing and sales.
Recommendation Teachable Affiliate
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has exceptional creation and builder resources for designing a slick course site, gives you control over your advertising and sales, has attributes that reduce time and effort on backend paperwork, and gives the best value for money. With more upgrades and user feedback, they’re certain to be a trusted company for many years to come.