The present trend of consumer behavior moving into online media is fast becoming the new standard for many businesses. It’s not surprising that the same is true for unconventional education through the multitude of online courses now available online. It has opened more avenues of learning outside the classroom setting, and has empowered nearly anyone with an idea to share their knowledge.
Whether you want to teach your hobbies, or something associated with your experience, there are lots of online course platforms (OCP) or learning management systems (LMS) that can help you get started. Some OCPs will offer services from scratch, like making your website, while others focus mainly on helping you reach your target audience. The 1st step is finding which one can move your ideas seamlessly onto the screens of your potential students.
With all these LMS to pick from, there’s one firm that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the top choice of creative entrpreneurs, and after pitting it against its competitors, it is clear why.
Teachable vs Udemy Teachable vs Heights
Udemy was one of the leaders of LMS, which explains how and why their audience is still among the biggest markets in the business: they were there first. Udemy and Teachable are currently two of the most popular options in selling online courses, but they are very distinct in essence and progressiveness.
Teachable allows users to build their own course website and market their brand, while Udemy is simply a marketplace for class creators that have existing classes. At the very surface, this means that Teachable allows you to use your custom domain while Udemy will have your clients keep coming back to Udemy.com. On another level, Teachable gives you tools to create and personalize the entirety of your course, from content building and editing to sales, which are not at all possible on Udemy. Among the more immediate consequences of this is that Teachable lets you communicate more directly with your clientele, by providing you with access to student’s data and information; but as soon as you’re on Udemy’s platform, your students’ information is theirs alone for whatever other purpose it might serve them. And in accordance with this, Udemy seems to care most about selling classes, period; therefore it’s not just your courses, but every other course on their list. There have been testimonials that mentioned this, when even competitor’s courses are promoted to clients that the instructor brought in. Sure, that may work in favor of newer users who might use the marketing, but from the point of view of a loyal user, that business sense could seem overly spammy and unnecessary.
Marketing at a Price
It is Udemy’s cut-throat policies which have turned off several former or potential users. They appear to be aware of the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable does not market the courses for its own users, that responsibility is left entirely to them. In an extreme manner, Udemy markets their consumer’s courses aggressively, but with a substantial price. That price is a massive chunk of control and earnings.
Udemy started with a 90% creator revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course revenues may still seem sensible to others, especially to those whose classes were previously created for different purposes and were only shared more publicly on Udemy, but that hurt a number of the instructors who were selling solely from the corporation’s site. On top of this, what have driven people over the edge are the limitations on pricing. In 2016, Udemy put a cap on its prices, and all classes on the system had to be within the $20-$50 range. That is regardless of the uniqueness or skillfulness of a course, and it’s natural for some to turn away and look for better outlets for their ideas. If you combine both of these policies, and have a course priced at $20 and a 50% instructor revenue, selling on Udemy becomes nearly impossible as a reliable source of primary income.
So while it’s true that Udemy has a massive audience that you may choose to tap into, most of the topics which they offer are actually quite limited to largely Technology and Personal Development. Consider that and their dog-eat-dog marketing strategies and absorption of your brand’s identity, I would say Teachable is the answer to many of Udemy’s shortcomings. In the long run, nothing is more satisfying than creating your own following.
Teachable vs Thinkific
Pricing Teachable vs Heights
If you’re looking for an LMS that’s comparable to Teachable’s price, Thinkific is another great company that offers a lot for less. Both offer their first tier programs at no cost, and start charging for each higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on all of its plans; but a closer look at the fine print will show that it charges extra for certain features that are already included in Teachable’s monthly flat prices. But, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these two.
But pricing isn’t all they have in common. Both allow their users to create and sell personalized courses in their hosted platforms, without the hassle of handling the technical aspects like website maintenance, hosting, and security.
Newbies to the biz have a tendency to gravitate toward these companies for their easy-to-use interface which allows nearly all formats of content, including audio, video, PDFs, and other multimedia. The majority of these can be uploaded to the site by a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and monitor the progress of their pupils.
Teachable vs Heights
One of the advantages of Teachable over Thinkific is the former’s class builder: it allows bulk changes to classes, which can be an enormous time-saver, especially for the ones that have built quite a number on their system; also it allows multi-format content in one lecture. What’s more is it can be connected to cloud services, like Dropbox and Google Drive, for quicker uploads from your computer.
Concerning course delivery, Teachable has an iOS application that permits pupils to learn on their mobile devices, which is something that Thinkific does not have.
Sales and Marketing
After the content creation comes the selling and promotion of your classes. This is where Teachable wins by a landslide. Both give the liberty to sell one-time or recurring products, offer discounts and packages, or add affiliate programs, but Teachable has more choices. The real clincher is Teachable’s 1-step checkout procedure, which reduces customer fallout (which occurs more during outdated, 2-step procedures like Thinkific’s). It also includes a 1-click upsell upon checkout, raising transactions per customer. Another significant benefit is Teachable’s payment gateway that accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automated payout to affiliates and authors (when applicable), focusing on tax forms and similar documentation. For those who have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value to your own content. Click here to check out pricing for Teachable.
Teachable vs Podia Teachable vs Heights
One of the online course platforms with the most affordable top tier is Podia. Though it doesn’t have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is provided at $79 (with Teachable at $399). This price gap can be due to the vastly different things they each offer. On the one hand, Teachable is a fully customizable class creator and seller, and on the other, Podia decided to focus on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will instantly help you narrow down your choice to what is best suited to your needs.
Podia’s compact categories lets users filter out other aspects that they might not have to dip into, such as e-commerce. Its interface is easy, clean, and fairly good for novice instructors. That said, this is also why it may not satisfy the needs of instructors who want to do more with their website. Since the variety is not much, more advanced users may find it lacking.
Course Creation and Control
Teachable beats Podia in design and customization tools, with options for easy uploads of files, texts, and quizzes. Those that dabble in code may also explore that within Teachable. Users can easily get the slick look of a professional website by selecting from default themes that can be customized to liking. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.
Both have a trickle content attribute for the ones that would like to space the lessons offered to their clients, and prevent cramming modules in one go. What’s unique to Teachable is advanced control over course compliance, such as keeping tabs on students’ completion of lessons and quizzes. It also has built-in certification that users can create and send to their clients at the conclusion of the course. In terms of integrations, Teachable has better autoresponders and analytics, both of which are extremely important to marketing and sales.
Recommendation Teachable vs Heights
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has excellent creation and builder tools for designing a sleek course site, gives you control over your advertising and sales, has attributes that cut time and effort on backend paperwork, and gives the best value for money. With more updates and user feedback, they are certain to be a trusted company for many years to come.