The present trend of consumer behavior moving into online media is fast becoming the new standard for many industries. It’s not surprising that the same is true for non-traditional education through the multitude of online courses now available on the Internet. This has opened more avenues of learning outside the classroom setting, and has empowered nearly anyone with an idea to talk about their knowledge.
Whether you wish to teach your hobbies, or something associated with your expertise, there are many online course platforms (OCP) or learning management systems (LMS) which may help you get started. Some OCPs will offer services from scratch, like creating your site, while others focus mainly on assisting you to reach your target audience. The 1st step is discovering which one can transfer your ideas seamlessly onto the screens of your prospective students.
With all these LMS to pick from, there is one firm that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the top choice of creative entrpreneurs, and after pitting it against its rivals, it’s clear why.
Teachable vs Udemy Teachable vs Learnpress
Udemy was among the pioneers of LMS, which explains why and how their audience is still among the biggest markets in the industry: they were there . Udemy and Teachable are now two of the most popular options in selling online classes, but they’re extremely different in essence and progressiveness.
Teachable allows users to build their own course site and market their brand, while Udemy is merely a market for course creators that have existing classes. At the surface, this means that Teachable lets you use your custom domain while Udemy will have your customers return to Udemy.com. On another level, Teachable gives you tools to create and personalize the entirety of your course, from content building and editing to sales, which are not at all possible on Udemy. Among the more immediate consequences of this is that Teachable allows you to communicate more directly with your clientele, by providing you with access to student’s data and information; but once you’re on Udemy’s platform, your students’ information is theirs alone for whatever other purpose it may serve them. And in accordance with this, Udemy seems to care about selling classes, period; therefore it is not just your courses, but every other course in their listing. There have been testimonials that mentioned this, when even competitor’s classes have been promoted to students that the user brought in. Sure, that may work in favor of newer users who could use the advertising, but from the point of view of a loyal user, that business sense could seem overly spammy and unnecessary.
Marketing at a Price
It is Udemy’s cut-throat policies that have turned off many former or potential users. They seem to know the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable does not promote the courses for its own users, that responsibility is left entirely to them. In an extreme fashion, Udemy markets their user’s courses aggressively, but with a significant price. That price is a massive chunk of control and earnings.
Udemy began with a 90% creator revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course revenues may still look sensible to others, particularly to those whose classes were previously created for different purposes and were merely shared more publicly on Udemy, but that hurt a number of the instructors who were selling solely in the company’s site. On top of that, what have driven people over the edge are the limitations on pricing. In 2016, Udemy put a cap on its prices, and all courses on the system had to be within the $20-$50 range. That is regardless of the uniqueness or skillfulness of a course, and it is natural for some to turn away and look for better outlets for their ideas. If you combine both of these policies, and have a course priced at $20 and a 50% creator revenue, selling on Udemy becomes nearly impossible as a reliable source of primary income.
So while it is true that Udemy has a massive audience that you may want to tap into, the majority of the topics which they offer are actually very limited to largely Technology and Personal Development. Consider that and their dog-eat-dog marketing strategies and absorption of your brand’s identity, I would say Teachable is the response to many of Udemy’s shortcomings. In the long run, there is nothing more satisfying than building your own following.
Teachable vs Thinkific
Pricing Teachable vs Learnpress
If you’re searching for an LMS that is comparable to Teachable’s cost, Thinkific is another great company that offers a great deal for less. Both provide their first tier programs at no cost, and start charging for every higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on all of its plans; but a closer look at the fine print will reveal that it costs extra for certain options that are already included in Teachable’s monthly flat rates. But, those deviations are somewhat negligible, and with a range from $0-$499 per month, you really can’t go wrong with either of these.
But pricing isn’t all that they have in common. Both enable their users to create and sell personalized classes on their hosted platforms, without the bother of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz tend to gravitate toward these companies for their easy-to-use interface that allows nearly all formats of content, including audio, video, PDFs, and other multimedia. Most of these can be uploaded into the courses with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and track the progress of their pupils.
Teachable vs Learnpress
Among the advantages of Teachable over Thinkific is the former’s class builder: it allows bulk changes to courses, which can be a huge time-saver, especially for the ones that have built quite a number on their system; and it allows multi-format content in one lecture. What’s more is it can be linked to cloud providers, such as Dropbox and Google Drive, for faster uploads from your PC.
Concerning course delivery, Teachable has an iOS application that enables students to learn on their mobile devices, which is something that Thinkific doesn’t have.
Sales and Marketing
After the content creation comes the selling and marketing of your courses. This is where Teachable wins by a landslide. Both give the freedom to sell one-time or recurring products, offer discounts and packages, or add affiliate programs, but Teachable has more options. The real clincher is Teachable’s 1-step checkout procedure, which reduces customer fallout (which occurs more during obsolete, 2-step procedures like Thinkific’s). It also comes with a 1-click upsell upon checkout, increasing transactions per client. Another significant advantage is Teachable’s payment gateway which accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automatic payout to affiliates and writers (when applicable), focusing on tax forms and similar documentation. If you have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value to your content. Click here to check out pricing for Teachable.
Teachable vs Podia Teachable vs Learnpress
One of the online course platforms with the cheapest top tier is Podia. Though it doesn’t have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is offered at $79 (with Teachable at $399). This price gap could be a result of the vastly different things they each offer. On the one hand, Teachable is a fully customizable course creator and vendor, and on the other, Podia chose to focus on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will immediately help you narrow down your choice to what’s best suited for you.
Podia’s streamlined classes lets users filter out other aspects which they may not need to dip into, like e-commerce. Its interface is simple, clean, and fairly good for novice instructors. That said, this is also why it may not meet the needs of instructors who want to do more with their website. Since the variety isn’t much, more advanced users may find it lacking.
Course Creation and Control
Teachable beats Podia in design and personalization tools, with options for easy uploads of files, texts, and quizzes. The ones that dabble in code may also experiment with that within Teachable. Users can easily get the slick look of a professional website by selecting from default themes that can be customized to liking. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.
Both have a drip content feature for the ones that would like to space the lessons offered to their students, and prevent cramming modules in 1 go. What is unique to Teachable is advanced control over course compliance, like keeping tabs on students’ completion of quizzes and lessons. Additionally, it has built-in certification that users can make and send to their students at the end of the course. In terms of integrations, Teachable has improved autoresponders and analytics, both of which are very important to sales and marketing.
Recommendation Teachable vs Learnpress
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has excellent creation and builder tools for designing a sleek course website, gives you control over your marketing and sales, has features that cut time and effort on backend paperwork, and gives the best value for money. With more updates and user feedback, they are guaranteed to be a reliable company for years to come.