The present trend of consumer behavior moving into online media is quickly becoming the new standard for many industries. It’s not surprising that the exact same is true for non-traditional education through the multitude of online courses now available on the Internet. This has opened more avenues of learning beyond the classroom setting, and has enabled nearly anyone with an idea to share their knowledge.
Whether you wish to teach your hobbies, or something associated with your expertise, there are lots of online course platforms (OCP) or learning management systems (LMS) which can help you begin. Some OCPs will offer services from scratch, like making your website, while others focus mainly on assisting you to achieve your target audience. The 1st step is finding which one can move your ideas seamlessly onto the screens of your prospective students.
With all these LMS to choose from, there is one company that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the leading choice of creative entrpreneurs, and after pitting it against its competitors, it is clear why.
Teachable vs Udemy Teachable vs Memberpress
Udemy was one of the leaders of LMS, which explains how and why their audience remains among the biggest markets in the business: they were there first. Udemy and Teachable are now two of the most popular choices in selling online classes, but they are extremely different in essence and progressiveness.
Teachable allows users to construct their own course site and market their brand, while Udemy is merely a marketplace for course creators that have existing courses. At the very surface, this means that Teachable allows you to use your custom domain while Udemy will have your clients return to Udemy.com. On another level, Teachable gives you tools to create and personalize the entirety of your course, from content building and editing to sales, which are not at all possible on Udemy. One of the more immediate consequences of this is that Teachable lets you communicate more directly with your clientele, by giving you access to pupil’s data and information; but as soon as you’re on Udemy’s platform, your students’ data is theirs alone for whatever other purpose it might serve them. And in accordance with that, Udemy seems to care about selling classes, period; so it is not just your classes, but every other class in their listing. There have been testimonials that mentioned this, when even competitor’s classes are promoted to students that the instructor brought in. Sure, that may work in favor of newer users who might need the advertising, but from the point of view of a user, that business sense could seem too self-serving and unnecessary.
Marketing at a Price
It is Udemy’s cut-throat policies which have turned off many former or possible users. They seem to know the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable doesn’t promote the courses for its users, that responsibility is left entirely to them. In an extreme manner, Udemy markets their user’s courses aggressively, but with a substantial price. That price is a massive chunk of control and revenue.
Udemy started with a 90% creator revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course revenues may still seem sensible to others, particularly to those whose courses were previously created for other purposes and were only shared more openly on Udemy, but that hurt a number of the instructors who were selling solely from the corporation’s site. On top of this, what have driven people over the edge are the restrictions on pricing. In 2016, Udemy set a cap on its costs, and all classes on the system needed to be within the $20-$50 range. That is regardless of the uniqueness or skillfulness of a program, and it is natural for some to turn away and look for better outlets for their thoughts. If you combine these two policies, and have a class priced at $20 and a 50% creator revenue, selling on Udemy becomes almost impossible as a reliable source of primary income.
So while it is true that Udemy has a large audience that you may choose to tap into, the majority of the topics that they offer are actually very limited to mostly Technology and Personal Development. Consider that and their dog-eat-dog advertising strategies and absorption of your brand’s identity, I would say Teachable is the response to many of Udemy’s shortcomings. In the end, there is nothing more satisfying than building your own following.
Teachable vs Thinkific
Pricing Teachable vs Memberpress
If you’re looking for an LMS that is comparable to Teachable’s price, Thinkific is another terrific company that offers a lot for less. Both provide their first tier plans for free, and start charging for each higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on all of its plans; but a closer look at the fine print will show that it costs extra for certain options which are already included in Teachable’s monthly flat rates. But, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these.
But pricing is not all they have in common. Both enable their users to create and sell personalized classes in their hosted platforms, without the hassle of handling the technical aspects like website maintenance, hosting, and security.
Newbies to the biz have a tendency to gravitate toward these firms for their easy-to-use interface which allows nearly all formats of content, including video, audio, PDFs, and other multimedia. The majority of these can be uploaded into the site with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and monitor the progress of their pupils.
Teachable vs Memberpress
Among the benefits of Teachable over Thinkific is the former’s class builder: it allows bulk changes to courses, which can be a huge time-saver, especially for the ones that have built quite a number on their system; and it allows multi-format content in one lecture. What’s more is it can be connected to cloud services, such as Dropbox and Google Drive, for quicker uploads from your computer.
Concerning course delivery, Teachable has an iOS app that permits pupils to learn on their mobile devices, which is something that Thinkific does not have.
Sales and Marketing
Following the content creation comes the selling and promotion of your classes. This is where Teachable wins by a landslide. Both give the freedom to sell one time or recurring goods, offer discounts and packages, or add affiliate programs, but Teachable has more options. The real clincher is Teachable’s 1-step checkout process, which decreases customer fallout (which occurs more during obsolete, 2-step processes like Thinkific’s). Additionally, it includes a 1-click upsell upon checkout, increasing transactions per client. Another significant benefit is Teachable’s payment gateway which accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automated payout to affiliates and authors (when applicable), taking care of tax forms and similar documentation. For those who have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value to your own content. Click here to check out pricing for Teachable.
Teachable vs Podia Teachable vs Memberpress
One of the online course platforms with the cheapest top tier is Podia. Though it does not have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is offered at $79 (with Teachable at $399). This price gap can be a result of the vastly different things they each offer. On the one hand, Teachable is a fully customizable course creator and vendor, and on the other, Podia chose to concentrate on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will instantly help you narrow down your choice to what’s best suited for you.
Podia’s compact classes lets users filter out other aspects that they might not need to dip into, like e-commerce. Its interface is easy, clean, and pretty good for novice instructors. Having said that, this is also why it may not satisfy the needs of instructors who want to do more with their website. Since the variety isn’t much, more advanced users may find it lacking.
Course Creation and Control
Teachable defeats Podia in design and customization tools, with choices for simple uploads of files, texts, and quizzes. The ones that dabble in code can also experiment with that within Teachable. Users can easily get the slick look of a professional website by choosing from default themes that can be customized to satisfaction. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.
Both have a drip content feature for those that would like to space the lessons provided to their clients, and avoid cramming modules in 1 go. What’s unique to Teachable is innovative control over course compliance, like keeping tabs on students’ completion of lessons and quizzes. It also has built-in certificates that users can create and send to their students at the end of the lessons. In terms of integrations, Teachable has better autoresponders and analytics, both of which are extremely important to sales and marketing.
Recommendation Teachable vs Memberpress
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has excellent creation and builder resources for designing a sleek course site, gives you control over your marketing and sales, has attributes that reduce time and effort on backend paperwork, and provides the best value for money. With more upgrades and user feedback, they’re guaranteed to be a reliable company for years to come.