The present trend of consumer behavior moving into online media is fast becoming the new normal for many industries. It’s no surprise that the same is true for unconventional education through the multitude of online courses now available on the Internet. This has opened more avenues of learning outside the classroom setting, and has enabled nearly anyone with an idea to talk about their knowledge.
Whether you want to teach your hobbies, or something associated with your experience, there are lots of online course platforms (OCP) or learning management systems (LMS) that can help you begin. Some OCPs will offer services from scratch, like making your site, while others focus mainly on helping you achieve your target audience. The 1st step is finding which one can transfer your ideas seamlessly onto the screens of your prospective students.
With so many LMS to pick from, there’s one firm that has stood out for its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the top choice of creative entrpreneurs, and after pitting it against its competitors, it’s clear why.
Teachable vs Udemy Teachable vs Membervault
Udemy was among the leaders of LMS, which explains why and how their audience is still among the biggest markets in the business: they were there first. Udemy and Teachable are now two of the most popular choices in selling online courses, but they are very different in nature and progressiveness.
Teachable allows users to build their own course website and market their brand, while Udemy is simply a market for course creators that have existing classes. At the very surface, this means that Teachable allows you to use your custom domain while Udemy will have your clients keep coming back to Udemy.com. On another level, Teachable gives you tools to create and customize the entirety of your course, from content editing and building to sales, which are not in any way possible on Udemy. Among the more immediate consequences of this is that Teachable allows you to communicate more directly with your clientele, by giving you access to pupil’s data and information; but once you’re on Udemy’s platform, your students’ data is theirs alone for whatever other purpose it may serve them. And in line with this, Udemy seems to care about selling classes, period; therefore it’s not only your classes, but every other course in their list. There have been testimonials that said this, when even competitor’s classes have been promoted to students that the instructor brought in. Sure, that may work in favor of newer users who might need the advertising, but from the point of view of a loyal user, that business sense could seem too self-serving and unnecessary.
Marketing at a Price
It’s Udemy’s cut-throat policies which have turned off many former or possible users. They seem to be aware of the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable doesn’t market the courses for its own users, that responsibility is left entirely to them. In an extreme manner, Udemy markets their consumer’s courses aggressively, but with a significant price. That price is a massive chunk of control and revenue.
Udemy started with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course earnings may still look reasonable to others, especially to those whose classes were previously created for different purposes and were only shared more openly on Udemy, but that hurt many of the instructors that were selling solely from the corporation’s site. On top of this, what have driven people over the edge are the restrictions on pricing. In 2016, Udemy set a cap on its costs, and all classes on the system needed to be within the $20-$50 range. That is regardless of the uniqueness or skillfulness of a program, and it is natural for some to turn away and look for better outlets for their ideas. If you combine both of these policies, and have a class priced at $20 and a 50% creator revenue, selling on Udemy becomes nearly impossible as a reliable source of primary income.
So while it’s true that Udemy has a large audience that you might choose to tap into, the majority of the topics which they offer are really quite limited to mostly Technology and Personal Development. Consider their dog-eat-dog advertising strategies and absorption of your brand’s identity, I would say Teachable is the answer to many of Udemy’s shortcomings. In the long run, nothing is more satisfying than creating your own following.
Teachable vs Thinkific
Pricing Teachable vs Membervault
If you’re searching for an LMS that’s comparable to Teachable’s price, Thinkific is another great company that offers a great deal for less. Both offer their first tier plans for free, and start charging for each higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on all of its plans; however a closer look at the fine print will reveal that it charges extra for certain features which are already included in Teachable’s monthly flat prices. However, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these two.
But pricing is not all that they have in common. Both allow their users to create and sell personalized courses on their hosted platforms, without the hassle of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz tend to gravitate toward these firms for their easy-to-use interface that allows nearly all formats of content, such as audio, video, PDFs, and other multimedia. The majority of these can be uploaded into the site with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and track the progress of their pupils.
Teachable vs Membervault
Among the advantages of Teachable over Thinkific is the former’s class builder: it allows bulk changes to courses, which may be a huge time-saver, especially for the ones that have built quite a number on their system; and it allows multi-format content in 1 lecture. What’s more is it can be linked to cloud providers, like Dropbox and Google Drive, for faster uploads from your computer.
In terms of course delivery, Teachable has an iOS application that enables pupils to learn on their mobile devices, which is something that Thinkific doesn’t have.
Sales and Marketing
Following the content production comes the selling and marketing of your courses. This is where Teachable wins by a landslide. Both give the freedom to sell one time or recurring products, offer discounts and packages, or add affiliate programs, but Teachable has more choices. The real clincher is Teachable’s 1-step checkout process, which reduces customer fallout (which occurs more during obsolete, 2-step processes like Thinkific’s). It also includes a 1-click upsell upon checkout, raising transactions per customer. Another major benefit is Teachable’s payment gateway which accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automated payout to affiliates and writers (when applicable), focusing on tax forms and similar documentation. For those who have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value for your content. Click here to check out pricing for Teachable.
Teachable vs Podia Teachable vs Membervault
Among the online class platforms with the most affordable top tier is Podia. Though it doesn’t have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is provided at $79 (with Teachable at $399). This price gap can be a result of the vastly different things they each offer. On the one hand, Teachable is a fully customizable class creator and vendor, and on the other, Podia chose to concentrate on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will instantly help you narrow down your choice to what’s best suited to your needs.
Podia’s streamlined categories lets users filter out other aspects which they may not need to dip into, like e-commerce. Its interface is easy, clean, and pretty great for novice instructors. That said, this is why it may not satisfy the needs of instructors who want to do more with their site. Since the variety is not much, more advanced users may find it lacking.
Course Creation and Control
Teachable defeats Podia in design and customization tools, with choices for easy uploads of files, texts, and quizzes. Those that dabble in code can also experiment with that within Teachable. Users can easily get the sleek look of a professional website by choosing from default themes which can be customized to satisfaction. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.
Both have a trickle content attribute for those that want to space the lessons provided to their clients, and prevent cramming modules in 1 go. What’s unique to Teachable is advanced control over course compliance, like keeping tabs on students’ completion of lessons and quizzes. Additionally, it has built-in certification that users can create and send to their clients at the conclusion of the lessons. In terms of integrations, Teachable has improved autoresponders and analytics, both of which are very important to sales and marketing.
Recommendation Teachable vs Membervault
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has excellent creation and builder tools for designing a slick course website, gives you control over your marketing and sales, has features that reduce time and effort on backend paperwork, and provides the best value for money. With more upgrades and user feedback, they are guaranteed to be a trusted choice for years to come.