The present trend of consumer behavior moving into online media is fast becoming the new standard for many industries. It’s not surprising that the same is true for unconventional education via the multitude of online courses now available on the Internet. This has opened more avenues of learning beyond the classroom setting, and has enabled nearly anyone with an idea to talk about their knowledge.
Whether you want to teach your hobbies, or something associated with your experience, there are lots of online course platforms (OCP) or learning management systems (LMS) that can help you begin. Some OCPs will offer services from scratch, like creating your website, while others focus mainly on assisting you to reach your target audience. The 1st step is finding which one can transfer your ideas seamlessly onto the screens of your prospective students.
With all these LMS to pick from, there’s one company that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the leading choice of instructors, and after pitting it against its rivals, it’s clear why.
Teachable vs Udemy Teachable vs Thinkific vs Kajabi vs Memberpress
Udemy was one of the leaders of LMS, which explains how and why their audience remains among the largest markets in the business: they were there first. Udemy and Teachable are now two of the most popular options in selling online courses, but they’re extremely different in essence and progressiveness.
Teachable allows users to build their own course site and market their brand, while Udemy is merely a marketplace for class creators that have existing classes. At the very surface, this means that Teachable allows you to use your custom domain while Udemy will have your clients return to Udemy.com. On another level, Teachable gives you tools to create and customize the entirety of your course, from content building and editing to sales, which aren’t at all possible on Udemy. One of the more immediate consequences of this is that Teachable allows you to communicate more directly with your clientele, by providing you with access to pupil’s data and information; but as soon as you’re on Udemy’s platform, your students’ information is theirs exclusively for whatever other purpose it might serve them. And in accordance with that, Udemy seems to care most about selling courses, period; therefore it is not just your classes, but every other course on their listing. There have been testimonials that said this, when even competitor’s classes have been promoted to students that the instructor brought in. Sure, that may work in favor of newer users who might need the advertising, but from the viewpoint of a loyal user, that business sense could seem overly spammy and unnecessary.
Marketing at a Price
It’s Udemy’s cut-throat policies which have turned off many former or potential users. They appear to be aware of the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable doesn’t promote the courses for its own users, that responsibility is left entirely to them. In an extreme fashion, Udemy markets their consumer’s courses aggressively, but with a substantial price. That price is a huge chunk of control and earnings.
Udemy started with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course revenues may still look reasonable to others, especially to those whose courses were previously created for other purposes and were only shared more openly on Udemy, but that hurt a number of the instructors that were selling solely in the corporation’s site. In addition to this, what have driven people over the edge are the restrictions on pricing. In 2016, Udemy put a cap on its prices, and all classes on the system needed to be within the $20-$50 range. That is regardless of the uniqueness or skillfulness of a program, and it’s natural for some to turn away and look for better outlets for their thoughts. If you combine these two policies, and have a course priced at $20 and a 50% creator revenue, selling on Udemy becomes nearly impossible as a dependable source of primary income.
So while it’s true that Udemy has a large audience which you might choose to tap into, most of the topics that they offer are actually very limited to mostly Technology and Personal Development. Consider their dog-eat-dog advertising strategies and absorption of your brand’s identity, I would say Teachable is the answer to many of Udemy’s shortcomings. In the end, there is nothing more satisfying than building your own following.
Teachable vs Thinkific
Pricing Teachable vs Thinkific vs Kajabi vs Memberpress
If you’re looking for an LMS that is comparable to Teachable’s price, Thinkific is another terrific company that offers a great deal for less. Both provide their first tier programs at no cost, and start charging for every higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on all of its plans; however a closer look at the fine print will reveal that it costs extra for certain features which are already included in Teachable’s monthly flat prices. However, those deviations are somewhat negligible, and with a range from $0-$499 per month, you really can’t go wrong with either of these.
But pricing is not all they have in common. Both enable their users to create and sell personalized classes in their hosted platforms, without the bother of handling the technical aspects like website maintenance, hosting, and security.
Newbies to the biz tend to gravitate toward these companies for their easy-to-use interface that allows nearly all formats of content, including audio, video, PDFs, and other multimedia. The majority of these can be uploaded into the courses with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and monitor the progress of their pupils.
Teachable vs Thinkific vs Kajabi vs Memberpress
One of the benefits of Teachable over Thinkific is the former’s course builder: it allows bulk changes to courses, which may be a huge time-saver, especially for the ones that have built quite a number on their system; also it allows multi-format content in 1 lecture. What’s more is it can be linked to cloud providers, such as Dropbox and Google Drive, for quicker uploads from your PC.
In terms of course delivery, Teachable has an iOS app that enables pupils to learn on their mobile devices, which is something which Thinkific doesn’t have.
Sales and Marketing
Following the content creation comes the selling and promotion of your classes. This is where Teachable wins by a landslide. Both give the freedom to sell one-time or recurring products, offer discounts and packages, or add affiliate programs, but Teachable has more choices. The real clincher is Teachable’s 1-step checkout procedure, which reduces customer fallout (which occurs more during outdated, 2-step processes like Thinkific’s). It also comes with a 1-click upsell upon checkout, increasing transactions per client. Another significant advantage is Teachable’s payment gateway which accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automatic payout to affiliates and writers (when applicable), focusing on tax forms and similar documentation. If you have users from the EU, it even goes as far as including EU VAT on top of course prices. That definitely gives you more value for your content. Click here to check out pricing for Teachable.
Teachable vs Podia Teachable vs Thinkific vs Kajabi vs Memberpress
Among the online course platforms with the cheapest top tier is Podia. Though it does not have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is offered at $79 (with Teachable at $399). This price gap can be due to the vastly different things they each offer. On the one hand, Teachable is a fully customizable class creator and vendor, and on the other, Podia decided to focus on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will immediately help you narrow down your choice to what’s best suited to your needs.
Podia’s compact categories lets users filter out other aspects that they may not need to dip into, like e-commerce. Its interface is easy, clean, and fairly great for novice instructors. Having said that, this is why it may not satisfy the needs of instructors who wish to do more with their website. Since the variety isn’t much, more advanced users may find it lacking.
Course Creation and Control
Teachable beats Podia in design and personalization tools, with choices for simple uploads of files, texts, and quizzes. Those that dabble in code may also explore that within Teachable. Users can easily get the sleek look of a professional site by selecting from default themes which can be customized to satisfaction. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.
Both have a drip content feature for the ones that want to space the lessons provided to their clients, and prevent cramming modules in 1 go. What is unique to Teachable is innovative control over course compliance, like keeping tabs on students’ completion of quizzes and lessons. It also has built-in certificates that users can make and send to their students at the end of the course. Concerning integrations, Teachable has better autoresponders and analytics, both of which are extremely important to marketing and sales.
Recommendation Teachable vs Thinkific vs Kajabi vs Memberpress
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has excellent creation and builder tools for designing a sleek course site, gives you control over your advertising and sales, has attributes that reduce time and effort on backend paperwork, and provides the best value for money. With more updates and user feedback, they’re certain to be a reliable company for years to come.