The present trend of consumer behavior moving into online media is fast becoming the new normal for many businesses. It’s not surprising that the exact same is true for non-traditional education through the multitude of online courses now available on the Internet. It has opened more avenues of learning outside the classroom setting, and has enabled nearly anyone with an idea to share their knowledge.
Whether you wish to teach your hobbies, or something related to your expertise, there are lots of online course platforms (OCP) or learning management systems (LMS) that may help you begin. Some OCPs will offer services from scratch, like making your site, while others focus mainly on assisting you to reach your target audience. The 1st step is finding which one can move your ideas seamlessly onto the screens of your potential students.
With all these LMS to pick from, there’s one firm that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the leading choice of creative entrpreneurs, and after pitting it against its competitors, it is clear why.
Teachable vs Udemy Teachable vs Thinkific vs Zippy
Udemy was among the leaders of LMS, which explains why and how their audience remains among the biggest markets in the industry: they were there . Udemy and Teachable are now two of the most popular choices in selling online classes, but they’re very different in essence and progressiveness.
Teachable allows users to build their own course website and market their brand, while Udemy is simply a market for class creators that have existing classes. At the very surface, this means that Teachable allows you to use your custom domain while Udemy will have your customers return to Udemy.com. On another level, Teachable gives you tools to create and customize the entirety of your course, from content editing and building to sales, which are not in any way possible on Udemy. One of the more immediate consequences of this is that Teachable allows you to communicate more directly with your clientele, by providing you with access to student’s data and information; but as soon as you’re on Udemy’s platform, your students’ data is theirs alone for whatever other purpose it might serve them. And in accordance with this, Udemy seems to care most about selling courses, period; so it’s not just your courses, but every other course in their listing. There have been testimonials that mentioned this, when even competitor’s courses are promoted to clients that the user brought in. Sure, that may work in favor of newer users who could use the marketing, but from the point of view of a user, that business sense could seem too self-serving and unnecessary.
Marketing at a Price
It is Udemy’s cut-throat policies that have turned off several former or possible users. They seem to know the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable doesn’t market the courses for its own users, that responsibility is left entirely to them. In an extreme fashion, Udemy markets their consumer’s courses aggressively, but with a substantial price. That price is a huge chunk of control and revenue.
Udemy started with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course earnings may still look sensible to others, particularly to those whose courses were previously created for other purposes and were only shared more publicly on Udemy, but that hurt many of the instructors that were selling solely from the company’s site. On top of that, what have driven people over the edge are the restrictions on pricing. In 2016, Udemy put a cap on its prices, and all classes on the system had to be within the $20-$50 range. This is regardless of the uniqueness or skillfulness of a course, and it is natural for some to turn away and look for better outlets for their ideas. If you combine both of these policies, and have a class priced at $20 and a 50% instructor revenue, selling on Udemy becomes nearly impossible as a dependable source of primary income.
So while it is true that Udemy has a large audience which you might want to tap into, the majority of the topics that they offer are really quite limited to largely Technology and Personal Development. Consider their dog-eat-dog advertising strategies and absorption of your brand’s identity, I’d say Teachable is the response to many of Udemy’s shortcomings. In the long run, nothing is more satisfying than building your own following.
Teachable vs Thinkific
Pricing Teachable vs Thinkific vs Zippy
If you’re looking for an LMS that’s comparable to Teachable’s cost, Thinkific is another great company that offers a great deal for less. Both offer their first tier programs for free, and start charging for each higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on any of its plans; but a closer look at the fine print will show that it charges extra for certain features that are already included in Teachable’s monthly flat prices. However, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these two.
But pricing isn’t all that they have in common. Both enable their users to create and sell personalized courses in their hosted platforms, without the hassle of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz tend to gravitate toward these firms for their easy-to-use interface that allows nearly all formats of content, such as video, audio, PDFs, and other multimedia. Most of these can be uploaded to the courses by a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and track the progress of their students.
Teachable vs Thinkific vs Zippy
Among the advantages of Teachable over Thinkific is the former’s class builder: it allows bulk changes to courses, which can be an enormous time-saver, especially for those that have built quite a few on their system; and it allows multi-format content in one lecture. What’s more is it can be linked to cloud providers, such as Dropbox and Google Drive, for quicker uploads from your computer.
In terms of course delivery, Teachable has an iOS app that permits pupils to learn on their mobile devices, which is something that Thinkific doesn’t have.
Sales and Marketing
Following the content production comes the selling and promotion of your courses. This is where Teachable wins by a landslide. Both give the freedom to sell one-time or recurring products, offer discounts and packages, or add affiliate programs, but Teachable has more options. The real clincher is Teachable’s 1-step checkout procedure, which reduces customer fallout (which happens more during obsolete, 2-step procedures like Thinkific’s). Additionally, it includes a 1-click upsell upon checkout, increasing transactions per client. Another significant advantage is Teachable’s payment gateway which accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automated payout to affiliates and authors (when applicable), focusing on tax forms and similar documentation. If you have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value for your content. Click here to check out pricing for Teachable.
Teachable vs Podia Teachable vs Thinkific vs Zippy
One of the online course platforms with the most affordable top tier is Podia. Though it doesn’t have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is provided at $79 (with Teachable at $399). This price gap can be due to the vastly different things they each offer. On the one hand, Teachable is a fully customizable course creator and vendor, and on the other, Podia chose to focus on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will instantly help you narrow down your choice to what’s best suited for you.
Podia’s streamlined classes lets users filter out other aspects which they may not need to dip into, such as e-commerce. Its interface is easy, clean, and fairly great for novice instructors. Having said that, this is also why it may not satisfy the needs of instructors who want to do more with their site. Since the variety isn’t much, more advanced users may find it lacking.
Course Creation and Control
Teachable defeats Podia in design and personalization tools, with options for easy uploads of files, texts, and quizzes. Those that dabble in code can also explore that within Teachable. Users can easily get the sleek look of a professional website by selecting from default themes that can be customized to liking. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.
Both have a trickle content attribute for those that want to space the lessons offered to their clients, and prevent cramming modules in 1 go. What’s unique to Teachable is advanced control over course compliance, like keeping tabs on students’ completion of lessons and quizzes. It also has built-in certification that users can create and send to their students at the end of the lessons. Concerning integrations, Teachable has better autoresponders and analytics, both of which are very important to marketing and sales.
Recommendation Teachable vs Thinkific vs Zippy
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has excellent creation and builder tools for designing a slick course site, gives you control over your advertising and sales, has attributes that cut time and effort on backend paperwork, and gives the best value for money. With more upgrades and user feedback, they’re guaranteed to be a reliable company for many years to come.