The present trend of consumer behavior moving into online media is quickly becoming the new normal for many businesses. It’s no surprise that the exact same is true for unconventional education through the multitude of online courses now available on the Internet. It has opened more avenues of learning beyond the classroom setting, and has empowered nearly anyone with an idea to share their knowledge.
Whether you want to teach your hobbies, or something associated with your experience, there are lots of online course platforms (OCP) or learning management systems (LMS) which can help you get started. Some OCPs will offer services from scratch, like creating your website, while others focus mainly on assisting you to reach your target audience. The 1st step is finding which one can transfer your ideas seamlessly onto the screens of your potential students.
With all these LMS to choose from, there’s one firm that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the leading choice of instructors, and after pitting it against its rivals, it’s clear why.
Teachable vs Udemy Teachable vs Withcoach
Udemy was one of the leaders of LMS, which explains how and why their audience remains among the biggest markets in the industry: they were there first. Udemy and Teachable are currently two of the most popular options in selling online courses, but they’re extremely different in nature and progressiveness.
Teachable allows users to build their own course site and sell their brand, while Udemy is merely a market for course creators that have existing classes. At the surface, this means that Teachable lets you use your custom domain while Udemy will have your clients keep coming back to Udemy.com. On another level, Teachable gives you tools to create and personalize the entirety of your course, from content editing and building to sales, which are not at all possible on Udemy. One of the more immediate consequences of this is that Teachable lets you communicate more directly with your clientele, by providing you with access to student’s data and information; but as soon as you’re on Udemy’s platform, your students’ data is theirs exclusively for whatever other purpose it might serve them. And in accordance with that, Udemy seems to care about selling courses, period; therefore it’s not just your classes, but every other class in their listing. There have been testimonials that mentioned this, when even competitor’s courses are promoted to clients that the instructor brought in. Sure, that may work in favor of newer users who might use the marketing, but from the viewpoint of a user, that business sense could seem too self-serving and unnecessary.
Marketing at a Price
It’s Udemy’s cut-throat policies which have turned off several former or potential users. They appear to know the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable doesn’t promote the courses for its own users, that responsibility is left entirely to them. In an extreme manner, Udemy markets their user’s courses aggressively, but with a substantial price. That price is a huge chunk of control and earnings.
Udemy started with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course earnings may still look reasonable to others, particularly to those whose classes were previously created for other purposes and were only shared more publicly on Udemy, but that hurt many of the instructors that were selling solely from the corporation’s site. On top of this, what have driven people over the edge are the limitations on pricing. In 2016, Udemy put a cap on its costs, and all classes on the system had to be within the $20-$50 range. This is regardless of the uniqueness or skillfulness of a course, and it’s natural for some to turn away and look for better outlets for their ideas. If you combine these two policies, and have a course priced at $20 and a 50% creator revenue, selling on Udemy becomes nearly impossible as a dependable source of primary income.
So while it’s true that Udemy has a large audience which you might choose to tap into, the majority of the topics which they offer are really quite limited to largely Technology and Personal Development. Consider that and their dog-eat-dog marketing strategies and absorption of your brand’s identity, I would say Teachable is the answer to many of Udemy’s shortcomings. In the long run, nothing is more satisfying than building your own following.
Teachable vs Thinkific
Pricing Teachable vs Withcoach
If you’re searching for an LMS that is comparable to Teachable’s cost, Thinkific is another terrific company that offers a great deal for less. Both provide their first tier programs for free, and start charging for every higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on any of its plans; however a closer look at the fine print will reveal that it costs extra for certain options that are already included in Teachable’s monthly flat prices. But, those deviations are somewhat negligible, and with a range from $0-$499 per month, you really can’t go wrong with either of these two.
But pricing isn’t all that they have in common. Both allow their users to create and sell personalized courses in their hosted platforms, without the bother of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz tend to gravitate toward these firms for their easy-to-use interface which allows nearly all formats of content, such as video, audio, PDFs, and other multimedia. Most of these can be uploaded to the site with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and track the progress of their pupils.
Teachable vs Withcoach
One of the advantages of Teachable over Thinkific is the former’s class builder: it allows bulk changes to courses, which can be a huge time-saver, especially for the ones that have built quite a number on their system; also it allows multi-format content in 1 lecture. What’s more is it can be connected to cloud providers, like Dropbox and Google Drive, for faster uploads from your PC.
Concerning course delivery, Teachable has an iOS app that enables students to learn on their mobile devices, which is something which Thinkific does not have.
Sales and Marketing
After the content production comes the selling and promotion of your courses. This is where Teachable wins by a landslide. Both give the freedom to sell one time or recurring products, offer discounts and packages, or add affiliate programs, but Teachable has more choices. The real clincher is Teachable’s 1-step checkout procedure, which reduces customer fallout (which occurs more during outdated, 2-step procedures like Thinkific’s). Additionally, it includes a 1-click upsell upon checkout, increasing transactions per customer. Another major advantage is Teachable’s payment gateway which accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automatic payout to affiliates and writers (when applicable), taking care of tax forms and similar documentation. If you have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value to your own content. Click here to check out pricing for Teachable.
Teachable vs Podia Teachable vs Withcoach
Among the online course platforms with the cheapest top tier is Podia. Though it does not have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is offered at $79 (with Teachable at $399). This price gap could be due to the vastly different things they each offer. On the one hand, Teachable is a fully customizable course creator and vendor, and on the other, Podia chose to concentrate on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will instantly help you narrow down your choice to what is best suited to your needs.
Podia’s compact classes lets users filter out other aspects which they might not need to dip into, like e-commerce. Its interface is simple, clean, and fairly good for novice instructors. That said, this is also why it may not meet the needs of instructors who wish to do more with their site. Since the variety is not much, more advanced users may find it lacking.
Course Creation and Control
Teachable beats Podia in design and customization tools, with choices for easy uploads of files, texts, and quizzes. The ones that dabble in code may also experiment with that within Teachable. Users can easily get the slick look of a professional website by choosing from default themes which can be customized to liking. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.
Both have a drip content feature for those that would like to space the lessons provided to their students, and avoid cramming modules in 1 go. What’s unique to Teachable is innovative control over course compliance, such as keeping tabs on students’ completion of quizzes and lessons. Additionally, it has built-in certification that users can create and send to their clients at the conclusion of the lessons. Concerning integrations, Teachable has improved autoresponders and analytics, both of which are extremely important to sales and marketing.
Recommendation Teachable vs Withcoach
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has excellent creation and builder resources for designing a sleek course website, gives you control over your marketing and sales, has attributes that reduce time and effort on backend paperwork, and gives the best value for money. With more updates and user feedback, they are guaranteed to be a reliable company for many years to come.