The present trend of consumer behaviour moving into online media is quickly becoming the new standard for many businesses. It’s no surprise that the same is true for non-traditional education through the multitude of online courses now available online. This has opened more avenues of learning beyond the classroom setting, and has enabled nearly anyone with an idea to talk about their knowledge.
Whether you wish to teach your hobbies, or something related to your experience, there are many online course platforms (OCP) or learning management systems (LMS) which can help you get started. Some OCPs will offer services from scratch, like creating your website, while others focus mainly on assisting you to reach your target audience. The 1st step is discovering which one can transfer your ideas seamlessly onto the screens of your potential students.
With all these LMS to choose from, there’s one company that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the top choice of instructors, and after pitting it against its competitors, it is clear why.
Teachable vs Udemy Teachable vs Zenler For Amazon Course
Udemy was among the leaders of LMS, which explains how and why their audience is still among the largest markets in the industry: they were there first. Udemy and Teachable are now two of the most popular choices in selling online classes, but they are extremely distinct in essence and progressiveness.
Teachable allows users to construct their own course site and sell their brand, while Udemy is simply a marketplace for course creators that have existing courses. At the surface, this means that Teachable allows you to use your custom domain while Udemy will have your customers keep coming back to Udemy.com. On another level, Teachable gives you tools to create and customize the entirety of your site, from content building and editing to sales, which aren’t at all possible on Udemy. One of the more immediate consequences of this is that Teachable lets you communicate more directly with your clientele, by providing you with access to student’s data and information; but as soon as you’re on Udemy’s platform, your students’ information is theirs exclusively for whatever other purpose it might serve them. And in line with this, Udemy seems to care most about selling courses, period; therefore it’s not only your classes, but every other class in their listing. There have been testimonials that said this, when even competitor’s classes are promoted to clients that the instructor brought in. Sure, that may work in favor of newer users who might need the marketing, but from the point of view of a loyal user, that business sense could seem overly spammy and unnecessary.
Marketing at a Price
It is Udemy’s cut-throat policies that have turned off many former or possible users. They seem to know the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable doesn’t market the courses for its own users, that responsibility is left entirely to them. In an extreme manner, Udemy markets their consumer’s courses aggressively, but with a significant price. That price is a massive chunk of control and revenue.
Udemy started with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course revenues may still seem reasonable to others, especially to those whose classes were previously created for other purposes and were merely shared more openly on Udemy, but that hurt many of the instructors who were selling solely from the corporation’s site. On top of this, what have driven people over the edge are the restrictions on pricing. In 2016, Udemy put a cap on its costs, and all classes on the system had to be within the $20-$50 range. This is regardless of the uniqueness or skillfulness of a program, and it is natural for some to turn away and look for better outlets for their ideas. If you combine both of these policies, and have a class priced at $20 and a 50% creator revenue, selling on Udemy becomes nearly impossible as a reliable source of primary income.
So while it’s true that Udemy has a large audience that you might want to tap into, most of the topics that they offer are really very limited to largely Technology and Personal Development. Consider that and their dog-eat-dog marketing strategies and absorption of your brand’s identity, I’d say Teachable is the answer to many of Udemy’s shortcomings. In the end, there is nothing more satisfying than creating your own following.
Teachable vs Thinkific
Pricing Teachable vs Zenler For Amazon Course
If you’re searching for an LMS that’s comparable to Teachable’s cost, Thinkific is another terrific company that offers a great deal for less. Both offer their first tier programs for free, and start charging for every higher tier thereafter. Many beginners choose Thinkific for its generous waiving of transaction fees on all of its plans; however a closer look at the fine print will reveal that it costs extra for certain options that are already included in Teachable’s monthly flat rates. But, those deviations are somewhat negligible, and with a range from $0-$499 per month, you really can’t go wrong with either of these.
But pricing isn’t all that they have in common. Both enable their users to create and sell personalized courses in their hosted platforms, without the hassle of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz have a tendency to gravitate toward these companies for their easy-to-use interface that allows nearly all formats of content, including video, audio, PDFs, and other multimedia. Most of these can be uploaded to the courses by a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and monitor the progress of their students.
Teachable vs Zenler For Amazon Course
Among the benefits of Teachable over Thinkific is the former’s class builder: it allows bulk changes to courses, which may be an enormous time-saver, especially for the ones that have built quite a few on their system; and it allows multi-format content in 1 lecture. What’s more is it can be linked to cloud providers, such as Dropbox and Google Drive, for quicker uploads from your PC.
Concerning course delivery, Teachable has an iOS app that permits students to learn on their mobile devices, which is something which Thinkific doesn’t have.
Sales and Marketing
After the content production comes the selling and marketing of your classes. This is where Teachable wins by a landslide. Both give the freedom to sell one-time or recurring goods, offer discounts and packages, or affiliate programs, but Teachable has more choices. The real clincher is Teachable’s 1-step checkout procedure, which reduces customer fallout (which happens more during outdated, 2-step procedures like Thinkific’s). It also includes a 1-click upsell upon checkout, increasing transactions per client. Another significant advantage is Teachable’s payment gateway that accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automated payout to affiliates and writers (when applicable), focusing on tax forms and similar documentation. If you have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value to your content. Click here to check out pricing for Teachable.
Teachable vs Podia Teachable vs Zenler For Amazon Course
One of the online course platforms with the cheapest top tier is Podia. Though it doesn’t have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is offered at $79 (with Teachable at $399). This price gap could be a result of the vastly different things they each offer. On the one hand, Teachable is a fully customizable course creator and vendor, and on the other, Podia chose to focus on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will immediately help you narrow down your choice to what is best suited to your needs.
Podia’s compact categories lets users filter out other aspects which they might not need to dip into, such as e-commerce. Its interface is easy, clean, and pretty good for novice instructors. That said, this is why it may not satisfy the needs of creators who wish to do more with their website. Since the variety is not much, more advanced users may find it lacking.
Course Creation and Control
Teachable defeats Podia in design and personalization tools, with choices for simple uploads of files, texts, and quizzes. Those that dabble in code may also explore that within Teachable. Users can easily get the sleek look of a professional website by choosing from default themes that can be customized to satisfaction. Teachable’s editor makes it effortless to create changes and push upsells, maximizing both user’s time and profitability.
Both have a trickle content attribute for those that want to space the lessons provided to their students, and prevent cramming modules in one go. What’s unique to Teachable is advanced control over course compliance, like keeping tabs on students’ completion of quizzes and lessons. It also has built-in certificates that users can create and send to their students at the conclusion of the course. Concerning integrations, Teachable has improved autoresponders and analytics, both of which are extremely important to sales and marketing.
Recommendation Teachable vs Zenler For Amazon Course
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has excellent creation and builder resources for designing a slick course site, gives you control over your advertising and sales, has features that reduce time and effort on backend paperwork, and gives the best value for money. With more updates and user feedback, they’re guaranteed to be a trusted choice for years to come.