The current trend of consumer behaviour moving into online media is quickly becoming the new standard for many industries. It’s not surprising that the same is true for unconventional education via the multitude of online courses now available online. This has opened more avenues of learning beyond the classroom setting, and has empowered nearly anyone with an idea to talk about their knowledge.
Whether you want to teach your hobbies, or something associated with your experience, there are lots of online course platforms (OCP) or learning management systems (LMS) that may help you get started. Some OCPs will offer services from scratch, like creating your site, while others focus mainly on assisting you to reach your target audience. The 1st step is discovering which one can move your ideas seamlessly onto the screens of your potential students.
With all these LMS to pick from, there is one firm that has stood out for its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the top choice of creative entrpreneurs, and after pitting it against its competitors, it’s clear why.
Teachable vs Udemy Teachable vs Zoom
Udemy was one of the pioneers of LMS, which explains why and how their audience remains among the largest markets in the business: they were there first. Udemy and Teachable are now two of the most popular choices in selling online classes, but they are extremely distinct in nature and progressiveness.
Teachable allows users to build their own course site and sell their brand, while Udemy is simply a market for course creators that have existing courses. At the surface, this means that Teachable lets you use your custom domain while Udemy will have your clients keep coming back to Udemy.com. On another level, Teachable gives you tools to create and customize the entirety of your site, from content building and editing to sales, which are not at all possible on Udemy. Among the more immediate consequences of this is that Teachable allows you to communicate more directly with your clientele, by providing you with access to student’s data and information; but once you’re on Udemy’s platform, your students’ data is theirs alone for whatever other purpose it might serve them. And in accordance with this, Udemy seems to care about selling classes, period; therefore it is not only your classes, but every other course on their list. There have been testimonials that said this, when even competitor’s classes have been promoted to students that the user brought in. Sure, that may work in favor of newer users who could use the marketing, but from the point of view of a loyal user, that business sense could seem overly spammy and unnecessary.
Marketing at a Price
It is Udemy’s cut-throat policies that have turned off several former or potential users. They appear to be aware of the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable does not promote the courses for its own users, that responsibility is left entirely to them. In an extreme manner, Udemy markets their consumer’s courses aggressively, but with a significant price. That price is a huge chunk of control and revenue.
Udemy began with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course earnings may still seem reasonable to others, particularly to those whose courses were previously created for different purposes and were merely shared more publicly on Udemy, but that hurt many of the instructors that were selling solely in the corporation’s site. On top of this, what have driven people over the edge are the restrictions on pricing. In 2016, Udemy put a cap on its prices, and all courses on the system had to be within the $20-$50 range. That is regardless of the uniqueness or skillfulness of a course, and it’s natural for some to turn away and look for better outlets for their thoughts. If you combine these two policies, and have a class priced at $20 and a 50% instructor revenue, selling on Udemy becomes nearly impossible as a reliable source of primary income.
So while it is true that Udemy has a massive audience that you may want to tap into, the majority of the topics which they offer are really quite limited to mostly Technology and Personal Development. Consider their dog-eat-dog marketing strategies and absorption of your brand’s identity, I would say Teachable is the response to many of Udemy’s shortcomings. In the end, nothing is more satisfying than building your own following.
Teachable vs Thinkific
Pricing Teachable vs Zoom
If you’re searching for an LMS that is comparable to Teachable’s price, Thinkific is another great company that offers a great deal for less. Both provide their first tier plans for free, and start charging for every higher tier thereafter. Many beginners choose Thinkific for its generous waiving of transaction fees on any of its plans; however a closer look at the fine print will reveal that it costs extra for certain features that are already included in Teachable’s monthly flat rates. But, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these two.
But pricing isn’t all they have in common. Both allow their users to create and sell personalized courses on their hosted platforms, without the bother of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz have a tendency to gravitate toward these companies for their easy-to-use interface that allows nearly all formats of content, including audio, video, PDFs, and other multimedia. The majority of these can be uploaded into the site by a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and track the progress of their students.
Teachable vs Zoom
Among the advantages of Teachable over Thinkific is the former’s course builder: it allows bulk changes to courses, which may be an enormous time-saver, especially for those that have built quite a number on their system; also it allows multi-format content in 1 lecture. What’s more is it can be connected to cloud providers, like Dropbox and Google Drive, for faster uploads from your computer.
In terms of course delivery, Teachable has an iOS app that enables students to learn on their mobile devices, which is something which Thinkific doesn’t have.
Sales and Marketing
Following the content production comes the selling and marketing of your courses. This is where Teachable wins by a landslide. Both give the liberty to sell one time or recurring products, offer discounts and bundles, or add affiliate programs, but Teachable has more options. The real clincher is Teachable’s 1-step checkout procedure, which reduces customer fallout (which happens more during outdated, 2-step procedures like Thinkific’s). Additionally, it includes a 1-click upsell upon checkout, increasing transactions per customer. Another major benefit is Teachable’s payment gateway that accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automatic payout to affiliates and writers (when applicable), focusing on tax forms and similar documentation. For those who have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value for your content. Click here to check out pricing for Teachable.
Teachable vs Podia Teachable vs Zoom
Among the online course platforms with the cheapest top tier is Podia. Though it doesn’t have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is offered at $79 (with Teachable at $399). This price gap could be due to the vastly different things they each offer. On the one hand, Teachable is a fully customizable class creator and seller, and on the other, Podia decided to concentrate on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will instantly help you narrow down your choice to what is best suited to your needs.
Podia’s compact categories lets users filter out other aspects that they may not have to dip into, such as e-commerce. Its interface is easy, clean, and fairly good for novice instructors. That said, this is also why it may not satisfy the needs of creators who wish to do more with their site. Since the variety is not much, more advanced users may find it lacking.
Course Creation and Control
Teachable beats Podia in design and customization tools, with options for simple uploads of files, texts, and quizzes. The ones that dabble in code can also experiment with that within Teachable. Users can easily get the slick look of a professional website by selecting from default themes that can be customized to satisfaction. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.
Both have a trickle content attribute for the ones that would like to space the lessons provided to their clients, and prevent cramming modules in 1 go. What’s unique to Teachable is innovative control over course compliance, like keeping tabs on students’ completion of lessons and quizzes. It also has built-in certificates that users can create and send to their clients at the conclusion of the lessons. In terms of integrations, Teachable has better autoresponders and analytics, both of which are very important to sales and marketing.
Recommendation Teachable vs Zoom
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has exceptional creation and builder resources for designing a sleek course website, gives you control over your marketing and sales, has features that reduce time and effort on backend paperwork, and provides the best value for money. With more upgrades and user feedback, they are certain to be a reliable company for years to come.