The present trend of consumer behaviour moving into online media is quickly becoming the new standard for many industries. It’s not surprising that the exact same is true for non-traditional education via the multitude of online courses now available on the Internet. This has opened more avenues of learning beyond the classroom setting, and has empowered nearly anyone with an idea to talk about their knowledge.
Whether you want to teach your hobbies, or something related to your expertise, there are many online course platforms (OCP) or learning management systems (LMS) that can help you get started. Some OCPs will offer services from scratch, like making your site, while others focus mainly on assisting you to reach your target audience. The 1st step is finding which one can move your ideas seamlessly onto the screens of your prospective students.
With so many LMS to pick from, there is one firm that has stood out because of its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the top choice of creative entrpreneurs, and after pitting it against its competitors, it is clear why.
Teachable vs Udemy Thrive Apprentice vs Teachable
Udemy was among the pioneers of LMS, which explains how and why their audience is still among the biggest markets in the business: they were there first. Udemy and Teachable are now two of the most popular choices in selling online classes, but they’re very different in essence and progressiveness.
Teachable allows users to build their own course website and sell their brand, while Udemy is merely a market for course creators that have existing courses. At the very surface, this means that Teachable allows you to use your custom domain while Udemy will have your clients return to Udemy.com. On another level, Teachable gives you tools to create and personalize the entirety of your course, from content editing and building to sales, which aren’t in any way possible on Udemy. One of the more immediate consequences of this is that Teachable allows you to communicate more directly with your clientele, by giving you access to student’s data and information; but once you’re on Udemy’s platform, your students’ information is theirs exclusively for whatever other purpose it might serve them. And in accordance with this, Udemy seems to care about selling classes, period; so it is not only your courses, but every other course in their list. There have been testimonials that mentioned this, when even competitor’s classes have been promoted to students that the user brought in. Sure, that may work in favor of newer users who could use the marketing, but from the point of view of a user, that business sense could seem overly spammy and unnecessary.
Marketing at a Price
It is Udemy’s cut-throat policies that have turned off several former or potential users. They appear to know the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable does not market the courses for its own users, that responsibility is left entirely to them. In an extreme fashion, Udemy markets their user’s courses aggressively, but with a significant price. That price is a massive chunk of control and revenue.
Udemy started with a 90% instructor revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course revenues may still look sensible to others, especially to those whose classes were previously created for different purposes and were merely shared more openly on Udemy, but that hurt a number of the instructors who were selling solely from the company’s site. On top of that, what have driven people over the edge are the limitations on pricing. In 2016, Udemy put a cap on its costs, and all courses on the system had to be within the $20-$50 range. That is regardless of the uniqueness or skillfulness of a course, and it’s natural for some to turn away and look for better outlets for their ideas. If you combine both of these policies, and have a class priced at $20 and a 50% creator revenue, selling on Udemy becomes nearly impossible as a dependable source of primary income.
So while it’s true that Udemy has a large audience which you might want to tap into, most of the topics which they offer are actually very limited to largely Technology and Personal Development. Consider their dog-eat-dog marketing strategies and absorption of your brand’s identity, I would say Teachable is the answer to many of Udemy’s shortcomings. In the end, nothing is more satisfying than building your own following.
Teachable vs Thinkific
Pricing Thrive Apprentice vs Teachable
If you’re looking for an LMS that is comparable to Teachable’s price, Thinkific is another terrific company that offers a lot for less. Both offer their first tier plans at no cost, and start charging for every higher tier thereafter. Many beginners choose Thinkific because of its generous waiving of transaction fees on all of its plans; however a closer look at the fine print will show that it charges extra for certain features that are already included in Teachable’s monthly flat rates. However, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these.
But pricing isn’t all that they have in common. Both enable their users to create and sell personalized courses on their hosted platforms, without the hassle of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz tend to gravitate toward these companies for their easy-to-use interface which allows nearly all formats of content, including audio, video, PDFs, and other multimedia. Most of these can be uploaded into the courses with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and track the progress of their students.
Thrive Apprentice vs Teachable
One of the advantages of Teachable over Thinkific is the former’s course builder: it allows bulk changes to courses, which can be an enormous time-saver, especially for those that have built quite a number on their system; and it allows multi-format content in 1 lecture. What’s more is it can be linked to cloud providers, such as Dropbox and Google Drive, for faster uploads from your devices.
In terms of course delivery, Teachable has an iOS app that enables pupils to learn on their mobile devices, which is something which Thinkific doesn’t have.
Sales and Marketing
Following the content creation comes the selling and marketing of your courses. This is where Teachable wins by a landslide. Both give the liberty to sell one-time or recurring goods, offer discounts and bundles, or affiliate programs, but Teachable has more choices. The real clincher is Teachable’s 1-step checkout procedure, which decreases customer fallout (which happens more during outdated, 2-step procedures like Thinkific’s). Additionally, it comes with a 1-click upsell upon checkout, raising transactions per client. Another major advantage is Teachable’s payment gateway which accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automated payout to affiliates and writers (when applicable), focusing on tax forms and similar documentation. For those who have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value to your own content. Click here to check out pricing for Teachable.
Teachable vs Podia Thrive Apprentice vs Teachable
One of the online class platforms with the most affordable top tier is Podia. Though it does not have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is provided at $79 (with Teachable at $399). This price gap could be a result of the vastly different things they each offer. On the one hand, Teachable is a fully customizable course creator and vendor, and on the other, Podia chose to concentrate on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will instantly help you narrow down your choice to what’s best suited to your needs.
Podia’s streamlined categories lets users filter out other aspects that they may not have to dip into, like e-commerce. Its interface is simple, clean, and pretty good for novice instructors. That said, this is also why it may not meet the needs of creators who want to do more with their website. Since the variety is not much, more advanced users may find it lacking.
Course Creation and Control
Teachable beats Podia in design and personalization tools, with choices for easy uploads of files, texts, and quizzes. Those that dabble in code can also explore that within Teachable. Users can easily get the sleek look of a professional website by selecting from default themes that can be customized to satisfaction. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.
Both have a trickle content attribute for those that would like to space the lessons offered to their clients, and prevent cramming modules in 1 go. What is unique to Teachable is innovative control over course compliance, like keeping tabs on students’ completion of lessons and quizzes. It also has built-in certificates that users can create and send to their clients at the end of the lessons. In terms of integrations, Teachable has better autoresponders and analytics, both of which are extremely important to marketing and sales.
Recommendation Thrive Apprentice vs Teachable
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has exceptional creation and builder tools for designing a slick course website, gives you control over your advertising and sales, has features that reduce time and effort on backend paperwork, and provides the best value for money. With more updates and user feedback, they are guaranteed to be a reliable company for many years to come.