The present trend of consumer behaviour moving into online media is fast becoming the new standard for many businesses. It’s not surprising that the same is true for non-traditional education through the multitude of online courses now available on the Internet. It has opened more avenues of learning beyond the classroom setting, and has enabled nearly anyone with an idea to share their knowledge.
Whether you wish to teach your hobbies, or something associated with your expertise, there are many online course platforms (OCP) or learning management systems (LMS) which can help you get started. Some OCPs will offer services from scratch, like creating your website, while others focus mainly on assisting you to achieve your target audience. The 1st step is discovering which one can transfer your ideas seamlessly onto the screens of your prospective students.
With so many LMS to choose from, there is one company that has stood out for its balance of reasonable pricing, customizability, ease of use, and marketing control. Teachable is the top choice of creative entrpreneurs, and after pitting it against its rivals, it is clear why.
Teachable vs Udemy Treachery vs Teachable
Udemy was one of the pioneers of LMS, which explains why and how their audience is still among the largest markets in the business: they were there . Udemy and Teachable are currently two of the most popular options in selling online courses, but they’re very different in nature and progressiveness.
Teachable allows users to build their own course website and sell their brand, while Udemy is merely a marketplace for course creators that have existing classes. At the surface, this means that Teachable allows you to use your custom domain while Udemy will have your customers return to Udemy.com. On another level, Teachable gives you tools to create and customize the entirety of your site, from content editing and building to sales, which aren’t at all possible on Udemy. One of the more immediate consequences of this is that Teachable lets you communicate more directly with your clientele, by giving you access to pupil’s data and information; but once you’re on Udemy’s platform, your students’ data is theirs alone for whatever other purpose it may serve them. And in accordance with this, Udemy seems to care most about selling classes, period; so it’s not just your classes, but every other course in their list. There have been testimonials that said this, when even competitor’s courses have been promoted to clients that the instructor brought in. Sure, that may work in favor of newer users who might need the marketing, but from the viewpoint of a user, that business sense could seem too self-serving and unnecessary.
Marketing at a Price
It’s Udemy’s cut-throat policies that have turned off many former or possible users. They appear to be aware of the very value of their following, and have taken advantage of it, much to the detriment of the lecturer. True, Teachable doesn’t promote the courses for its own users, that responsibility is left entirely to them. In an extreme fashion, Udemy markets their consumer’s courses aggressively, but with a significant price. That price is a huge chunk of control and revenue.
Udemy began with a 90% creator revenue share, but they slashed those percentages to 70%, and then again quite suddenly to 50% throughout the years. A 50% share of the course earnings may still seem reasonable to others, especially to those whose courses were previously created for other purposes and were only shared more openly on Udemy, but that hurt a number of the instructors that were selling solely in the company’s site. On top of this, what have driven people over the edge are the restrictions on pricing. In 2016, Udemy put a cap on its costs, and all courses on the system needed to be within the $20-$50 range. That is regardless of the uniqueness or skillfulness of a program, and it is natural for some to turn away and look for better outlets for their ideas. If you combine both of these policies, and have a class priced at $20 and a 50% instructor revenue, selling on Udemy becomes nearly impossible as a reliable source of primary income.
So while it is true that Udemy has a large audience which you might want to tap into, most of the topics that they offer are really quite limited to mostly Technology and Personal Development. Consider their dog-eat-dog advertising strategies and absorption of your brand’s identity, I would say Teachable is the response to many of Udemy’s shortcomings. In the end, there is nothing more satisfying than creating your own following.
Teachable vs Thinkific
Pricing Treachery vs Teachable
If you’re looking for an LMS that is comparable to Teachable’s price, Thinkific is another terrific company that offers a lot for less. Both offer their first tier plans for free, and start charging for every higher tier thereafter. Many beginners choose Thinkific for its generous waiving of transaction fees on all of its plans; however a closer look at the fine print will reveal that it charges extra for certain features that are already included in Teachable’s monthly flat rates. However, those deviations are somewhat negligible, and with a range from $0-$499 per month, you can’t go wrong with either of these two.
But pricing isn’t all they have in common. Both enable their users to create and sell personalized classes on their hosted platforms, without the hassle of handling the technical aspects like site maintenance, hosting, and security.
Newbies to the biz have a tendency to gravitate toward these firms for their easy-to-use interface that allows nearly all formats of content, including video, audio, PDFs, and other multimedia. Most of these can be uploaded to the courses with a simple drag and drop builder. They can host unlimited videos, create quizzes, send certificates, and monitor the progress of their pupils.
Treachery vs Teachable
Among the advantages of Teachable over Thinkific is the former’s course builder: it allows bulk changes to courses, which may be a huge time-saver, especially for those that have built quite a number on their system; and it allows multi-format content in one lecture. What’s more is it can be linked to cloud services, like Dropbox and Google Drive, for faster uploads from your PC.
In terms of course delivery, Teachable has an iOS app that permits students to learn on their mobile devices, which is something which Thinkific does not have.
Sales and Marketing
After the content creation comes the selling and marketing of your classes. This is where Teachable wins by a landslide. Both give the freedom to sell one-time or recurring goods, offer discounts and packages, or affiliate programs, but Teachable has more options. The real clincher is Teachable’s 1-step checkout process, which decreases customer fallout (which occurs more during obsolete, 2-step processes like Thinkific’s). It also includes a 1-click upsell upon checkout, increasing transactions per customer. Another significant advantage is Teachable’s payment gateway that accepts credit card, PayPal, Apple Pay, and Google Pay payments. Another service included is the automatic payout to affiliates and authors (when applicable), focusing on tax forms and similar documentation. For those who have users from the EU, it even goes as far as including EU VAT on top of course rates. That definitely gives you more value to your content. Click here to check out pricing for Teachable.
Teachable vs Podia Treachery vs Teachable
Among the online course platforms with the most affordable top tier is Podia. Though it doesn’t have a free plan, and its basic plan comes at $39/month (with Teachable at $29/month), its top and only remaining plan is offered at $79 (with Teachable at $399). This price gap could be a result of the vastly different things they each offer. On the one hand, Teachable is a fully customizable course creator and vendor, and on the other, Podia chose to concentrate on Online Course Hosting, Membership or Email Marketing, and Digital Downloads. Those will immediately help you narrow down your choice to what is best suited for you.
Podia’s streamlined categories lets users filter out other aspects which they may not need to dip into, like e-commerce. Its interface is simple, clean, and pretty great for novice instructors. Having said that, this is why it may not satisfy the needs of creators who wish to do more with their site. Since the variety isn’t much, more advanced users may find it lacking.
Course Creation and Control
Teachable beats Podia in design and customization tools, with options for simple uploads of files, texts, and quizzes. Those that dabble in code can also explore that within Teachable. Users can easily get the slick look of a professional site by choosing from default themes that can be customized to liking. Teachable’s editor makes it easy to create changes and push upsells, maximizing both user’s time and profitability.
Both have a drip content feature for those that want to space the lessons provided to their clients, and avoid cramming modules in 1 go. What is unique to Teachable is advanced control over course compliance, like keeping tabs on students’ completion of lessons and quizzes. It also has built-in certification that users can make and send to their clients at the end of the course. Concerning integrations, Teachable has improved autoresponders and analytics, both of which are extremely important to sales and marketing.
Recommendation Treachery vs Teachable
To summarize, Teachable‘s interface is approachable even to the most inexperienced users, has exceptional creation and builder resources for designing a slick course site, gives you control over your marketing and sales, has attributes that reduce time and effort on backend paperwork, and gives the best value for money. With more upgrades and user feedback, they’re certain to be a trusted company for years to come.